SGB Update

The Athlete’s Foot Expands Marketing Team

The Athlete’s Foot promoted Darius Billings to VP of marketing and community engagement for its Strategic African American Retail Track Program and Cassidy Dansberry to marketing manager, effective immediately.

Richard Lipsey Inducted Into NSSF Hall Of Fame

Lipsey’s Founder, Richard Lipsey, was inducted into the National Shooting Sports Foundation Hall of Fame last week during the shooting sports industry’s annual SHOT Show in Las Vegas, NV.

Report: Hanesbrands Undergoes Layoffs

Hanesbrands confirmed to the Triad Business Journal that it had laid off an unidentified number of employees at its headquarters in Winston-Salem, NC as it navigates a “very challenging environment.”

Nike Partners With Longwood University

Nike plans to enter into a multiyear partnership with Longwood University, based in Farmingdale, VA, effective July 1, 2023, replacing Adidas as its athletic outfitter.

Dragon Seats Acquires Athletic Recovery Zone

Dragon Seats, the manufacturer of heated and cooling sports benches, acquired Athletic Recovery Zone, LLC (ARZ), the air conditioning and heating sports bench technology manufacturer.