Gander Mountain Partners with Zac Brown Band
Gander Mountain is proud to announce a unique alliance with Grammy-winning and multiplatinum artist Zac Brown Band, as the nation's first retailer to carry Southern Ground products. The three-team partnership includes an arrangement with Soles4Souls,
Pioneer Research Names New Reps Across The Country
Pioneer Research, the North American headquarters for SeaLife Underwater Cameras, Vero Vellini gunslings and the VION MiNi 2000 Handbearing Compass, announced the expansion of its sales representation across the country. The four new organizations that ha
Performance Enterprises Partners with TSS Technologies
Performance Enterprises entered into a joint venture partnership with TSS Technologies, resulting in the creation of Dynavision International LLC – an established provider of performance and rehabilitation technology for the sports, tactical and medical m
Speedo Launches Largest Digital Initiative To Date
Speedo, a division of The Warnaco Group Inc., unveiled the Speedo Pace Club, the brand's new digital, consumer and e-commerce swim training product, now live at paceclub.speedousa.com…
Birkenstock Expands Distribution to Outdoor/Running Channels
Birkenstock said it expanded distribution to to outdoor and running specialty accounts, including include signing on key retailers Fleet Feet, Skinny Raven and Kirkham's…
Sweden’s Hestra Beefs Up Colorado Marcomm Team
Hestra, a Swedish maker of of gloves for skiing, cycling, outdoor recreation and leisure, has hired a marketing and communications firm and a lifestyle marketing manager to manage the company’s public relations and communications strategy, online ma
Franz Koch Takes Over as Puma’s CEO
Puma has transformed into a European Corporation in a move designeed to drive further synergies with regard to the Sport & Lifestyle Division of PPR, Puma's majority shareholder. With the completion of the transformation, Franz Koch has become Puma&#
Virginia GPS Retailer Rolls Out Nationwide Rental Service
Take a Hike GPS, a Virginia-based retailer specializing in handheld GPS units for outdoor recreation, has launched a new nation-wide GPS rental service for hikers, geocachers, and travelers…
ABC World News “Made in America” Series Profiles Cascade Designs
Cascade Designs was featured in the ABC World News “Made in America” series hosted by Diane Sawyer. The ABC News series focuses on the scarcity of American-made goods in peoples’ everyday lives and showcases products that are still being
Endorphin Group Merges C4 Distribution and Ei8ht Distribution
The Endorphin Group, distributor of Rossignol apparel in North America, has created a strategic alliance bringing the group into two new market segments; ASR and Fashion Lifestyle…
Wenger Raids Counterfeit Backpack Operation
Wenger, maker of the Genuine Swiss Army Knife, has successfully broken-up a counterfeit operation at a factory located in the Huadu district of Guangzhou, China where several hundred fake Wenger backpacks were being manufactured. On July 11th Wenger inves
Munich’s Bike Expo Sees Strong Traffic
More than 6,500 industry professionals from over 50 countries flocked to the Bike Expo in Munich. This represents a further increase of the number of trade show visitors of close to 14 percent over the last show. A total of 301 exhibitors from 22 countrie
Bear Injures Four NOLS Students in Alaska
A bear attacked and injured four of seven NOLS students as they were crossing a creek in Alaska without instructors on Saturday…
NFL, Players Agree to New CBA, End Lockout
The NFL lockout came to and end early Monday morning after the NFL player’s reps agreed in principle to a new contract bargaining agreement.,,
VF Corp. Beats Street with Strong Second Quarter
While gearing up for its mega-acquisition of Timberland, VF Corp. is only seeing its own business continue to gain momentum this year. Second quarter earnings rose 17 percent as double-digit sales growth in all segments helped offset rising input costs pr
