SGB Update

Golden Goose Opens 4th NYC Store in Meatpacking District

Located at 812 Washington Street, a commercial area on the far west side of New York City, features a “Co-Creation Bar” where customers can turn Golden Goose product sold in-store into personalized artwork with hand-painting, embroidery, studs, and patches.

Birkenstock Opens Concept Store in Historic Zhangyuan, Shanghai

The Zhangyuan store showcases the Birkenstock collection and its 1774 product line. The store will debut the brand’s Boro Collection, inspired by the traditional Japanese art of textile mending and created in collaboration with Jesse Leyva.

Bass Pro Shops to Officially Open in Tyler, TX, with Evening for Conservation

The retailer will host a grand opening of its new retail store in Tyler, TX, with an Evening for Cnservation, on Wednesday, April 16. Every dollar spent during the event, 20 percent (on most items) will be donated to local conservation organizations, a tradition owner Johnny Morris started many years ago.

BKK Hooks Hires New Director of Marketing

BKK said Casey Yoern previously served as the marketing specialist/photographer at Daiwa Corp., where he spearheaded digital marketing campaigns, managed product launches and oversaw catalog creation for over 2,000 SKUs.

Sport Alliance Names New CEO

Alexandar Vassilev succeeds Gregor Bieler, who is stepping down for personal reasons. Headquartered in Hamburg, Sport Alliance is a global software company for the fitness industry, specializing in software solutions for studio management, financial services and mobile applications.

Recall: Specialized Vado and Como IGH E-Bikes with Chain Guards

Consumers should immediately stop using the Specialized Vado and Como IGH e-bikes and contact their nearest authorized Specialized retailer for a free installation of an updated protective chain/belt guard. Specialized Bicycle is contacting all known purchasers directly.