SGB Update

Cascade Designs Taps Mindful Sales for New England Region

Founded in 2022 by Patrick Manzer, headquartered in Kennebunk, ME, Mindful Outdoor Sales assumes responsibility for the six-state region of Maine, New Hampshire, Vermont, Massachusetts, Connecticut, and Rhode Island, succeeding longtime rep Chris Lathrop, who is retiring after a three-decade-long career in the outdoor industry. 

Rab Names New Sales Agency for North Central U.S.

End2End founded in 2017 by outdoor sales rep Connor Larsen in Austin, TX, will represent the company in Wisconsin, Illinois, Minnesota, Nebraska, South Dakota, North Dakota, Iowa, Michigan, Indiana, and Ohio.

OrderMyGear Promotes Drew Simon to VP of Engineering

In his new role, Simon will evolve the technical platform to support advanced functionality and to unify OMG’s solution portfolio. Simon will also oversee platform stability and ongoing improvements across OMG’s services.

Kona Bicycles Taps Charles Russell to Lead Sales & Marketing

Russell reportedly lived and worked in Europe, Canada and the U.S. for a range of global bike brands, including Rocky Mountain Bicycles, Yeti Cycles and Cannondale, “giving him a unique perspective on building global brand recognition and demand.”

Escalade’s Q1 Sales Slide 3 Percent

Escalade, Inc. reported improved earnings climbed 44.4 percent with a boost from improved gross margins. Sales were down 3.2 percent, although growth was achieved in archery, outdoor games, darting, and safety categories.

Nite Ize Expands Portfolio; Acquires Orange Screw

An alternative to tent stakes and anchoring devices, Orange Screw products come in two sizes, 12.25- and 9.5-inch, and are used for various outdoor applications, including securing tents, canopies and landscape elements.

SGB Media Relaunches SGB Sports & Fitness Update Newsletter

The publishing company, which has focused on the active lifestyle market since 2003, is now delivering a weekly SGB Sports & Fitness Update email newsletter each Friday afternoon, except for holidays, to provide a focused view and weekly wrap of the top stories of the week for sports and fitness industry professionals heading into the weekend.