SGB Update

Club Ride Adds Two Reps, Hires Social Media Agency

Club Ride, which aims to become the leading casual-performance cycling apparel brand in North America, added two members to its sales team and has hired Verde PR to manage its social media efforts…

HanesBrands Q2 Earnings Climb

HanesBrands, the parent of Champion, Hanes and Gear for Sports, reported net sales increased 12 percent to $1.34 billion, adjusted operating profit excluding actions increased 27 percent to $231 million, and adjusted diluted EPS excluding actions increase

Macy’s, Inc. Reports New Steps to Enhance Sustainability

Macy’s, Inc. reported a series of new initiatives in its multi-year strategic program to enhance environmental sustainability. They are consistent with the company’s sustainability principles first adopted in 2008 and implemented with increasi

Unifi Reports Highest Profits in a Decade

Unifi, Inc. reported net income for the fiscal year ended June 30 reached its highest level in 10 years and said it will plow more money into Repreve, a brand of polyester yarns made with recycled material that is in high demand among many athletic and ou

USA Swimming Launches New Campaign

Ten industry partners, including USA Swimming, are collaborating on a summer-long campaign called SwimToday, led by five-time Olympian and 12-time medalist, Dara Torres. The lighthearted campaign proclaims swimming as “the funnest sport there is” and show

Horny Toad Rebrands as ‘ToadandCo’

Horny Toad, the 18-year-old outdoor lifestyle apparel brand will unveil its new brand name “Toad&Co” to the trade at the Outdoor Retailer Summer Market next month, followed by a fully integrated omni-channel consumer launch in February 2015…

Crocs Cuts Jobs, Closes Stores After Earnings Drop

Crocs, Inc. said it would reverse its strategy Tuesday, saying and focus on profits over growth. The company will trim its product line, close stores, cut back on direct investment overseas and focus on efficiency. The company unveiled the plan while repo

Rawlings Appoints Chief Operating Officer

Rawlings Sporting Goods Company, Inc., a subsidiary of Jarden Corporation, named Jeff Fiorini as its chief operating officer. Fiorini will oversee the supply chain, product development and engineering, information technologies, and business planning and a

Vasque Renews Partnership for FloydFest 13

Vasque renewed its partnership with FloydFest for its 13th annual music and outdoor adventure festival along the Blue Ridge Parkway near Floyd, VA, July 23 – 27. This year’s theme is Revolutionary and Vasque is asking attendees to Find Out What&#821