Gaiam Launches Yoga Rising Series, Exclusively On iTunes
Gaiam announced the release of its Yoga Rising Series available exclusively on iTunes. Yoga Rising is an innovative instructional yoga series, created specifically for the digital marketplace. The first three releases in the Yoga Rising Series feature thr
Gear Co-op Welcomes Todd Klasky as VP of Merchandising
Gear Co-op, the climbing shop located in Costa Mesa, CA that operates gearcoop.com, hired Todd Klasky as its vice president of merchandising. Klasky oversaw the outdoors division at Sport Chalet as senior buyer/divisional merchandising manager…
Notogroup Executive Search Honored on B Lab’s ‘Best for Workers’ List
Notogroup Executive Search was recognized for creating the highest quality jobs by the nonprofit B Lab with the release of the third annual ‘B Corp Best for Workers’ list. This analysis includes metrics regarding compensation and benefits, hea
361 Readies for U.S. Launch
361, the second largest athletic brand in China, announced its expansion into the United States with 361° USA. To launch the brand, 361 has hired Jim Monahan, former vice president of footwear for Asics America, as president of 361° USA. Rich Bourne, past
Icebreaker Hires Kiwi Firm to Spearhead Global Branding Campaign
Icebreaker is partnering with DDB New Zealand to expand the merino wool brand’s presence worldwide, beginning with two campaigns timed for release during 2015…
K2 Snowboarding Names National Sales Manager
K2 Snowboarding has named Maxx von Marbod as national sales manager. No stranger to the industry, von Marbod brings more than 20 years of experience in snowsports and action sports to K2…
Western Mountain Resort Bookings Continue Upswing
With August now in the books, 19 western mountain resorts have already booked more summer business than they did last year, according to DestiMetrics. The firm also reported that data it had collected through Aug. 31 shows an 8.7 percent increase in occup
Marty Hanaka Joins Highland Consumer Partners
Highland Consumer Partners, a growth-stage venture capital firm focused on the consumer sector, announced that Marty Hanaka, former CEO of The Sports Authority, joined the firm in August of this year as an operating partner…
Sanuk Appoints Holysport Ltd As Distributor In Three Key European Markets
Sanuk appointed Holysport Ltd. as its distributor in Benelux, France and the UK. Based in Cornwall, UK, Holysport will exclusively distribute the brand in these key European markets starting in Spring 2015…
Salt Lake City Launches Ski City USA Campaign
Salt Lake City boosters unveiled a campaign Tuesday promoting the state's capital as Ski City USA…
Bill Hicks and Co., Ltd. Stocking Ruger TALO Exclusives
Bill Hicks & Co., Ltd., a full-line distributor for the hunting and shooting sports industries, is now offering TALO Exclusive Ruger Pistols, Revolvers, and Rifles.
Boardworks Picks European Distributor for SUP Brands
Boardworks Surf has partnered with System X Distribution of the United Kingdom as to distribute Boardworks Inflatable SUP’s and Badfish SUP products to Germany, Switzerland, Austria, Sweden, Norway and Finland, marking the first time Badfish SUP wi
Alite Designs Opens Store In Mission District
Alite Designs, an outdoor gear company based in San Francisco, opened its new retail and art gallery space in San Francisco’s Mission District…
Louisville Slugger Developing Omnichannel Platform
Louisville Slugger has partnered with Onestop, an e-commerce solution provider, to manage its back-end e-commerce system and execute a detailed multichannel marketing campaign. The new platform will launch complete with mobile optimization and omnichannel
SFIA Fitness Report: New York City and Chicago Top Fitness List Rankings
New York City and Chicago (host city of SFIA’s 2014 Industry Leaders Summit) were the only U.S. cities ranked in the top ten in each of the four fitness categories tracked according to the 2014 Tracking the Fitness Movement Report published by the S
