NBA’s James Harden Stars in New Foot Locker Spot
Foot Locker debuted “James Harden’s Inner Voice” on July 25, 2016.
Molokai-2-Ohau Holds Paddleboard World Championships
The Moloka’i-2-O’ahu Paddleboard World Championships (M2O) will take place July 31, 2016.
Manchester United Partners with TAG Heuer
Manchester United has made TAG Heuer its new Official Timekeeper and Global Partner, as of July 25, 2016.
The three-year agreement between the Swiss Avant-Garde watchmaker and the football club was celebrated in Beijing with United players.
The first team is currently in China for Tour 2016 presented by Aon, preparing for the season ahead. To mark their arrival in the capital, players joined Manchester United Commercial Director Jamie Reigle and Loic Biver, Head of Marketing of LVMH Watch & Jewellery Greater China, to herald a new phase in their companies’ history with this global partnership.
United Ambassadors Ji-sung Park and Denis Irwin, two of the club’s most decorated players, were also at the event along with Leo Poon, TAG Heuer General Manager of Greater China.
When the team returns to launch its Premier League campaign for 2016/17, TAG Heuer will feature on digital advertising boards at Old Trafford. Specially-crafted TAG Heuer timepieces will be displayed around Manchester United’s stadium, including in the team’s dressing room, as well as the club’s Aon Training Complex and its offices in Manchester, London and Hong Kong. TAG Heuer branding and its brand motto, #DontCrackUnderPressure, will feature across all of Manchester United’s digital platforms, including its website and social media.
TAG Heuer has been a Swiss Avant-Garde watchmaker for 155 years, founded in the remote mountain village of Saint Imier in 1860, some 18 years before the formation of Newton Heath in Manchester.
Joining forces with Manchester United allows the company to extend its offering to United’s 659 million followers worldwide, 107 million of whom are from China.
RECALL: 1,400 Crossman Centerpoint 370 Crossbows
Crosman Corporation recalled about 1,400 Centerpoint Sniper 370 crossbows because a part can break and cause a sudden recoil that can result in injury.
Chuze Fitness Opens First Colorado Gym
Chuze Fitness, a national fitness center, will open its first Colorado location in Westminster, located at 8601 N. Sheridan Blvd. on July 27, 2016.
PSG to Appoint New Board Member
Performance Sports Group Ltd. shared that it anticipates appointing Paul Desmarais III, the Chairman of Sagard Capital Partners Management Corp., to its Board of Directors, effective around August 9, 2016.
RECALL: 3,500 Cannondale Bad Boy, Bad Girl Bikes
Cannondale is recalling about 3,100 of its popular Bad Boy and Bad Girl commuter bikes in the United States after learning their fork axle can crack.
Twitter to Live Broadcast MLB, NHL Games
Twitter is taking a turn to live sports broadcasting as the app inked a deal with Major League Baseball and the National Hockey League to live stream weekly out-of-market.
Birkenstock to Cut Off Amazon.com
Birkenstock will stop selling directly to Amazon.com and ban third-party sales on the site effective Jan. 1 due to a proliferation of counterfeit products being sold there, according to a memo obtained by CNBC.
VF Outdoor & Actions Sports Lowers Outlook
VF Corporation lowered the full-year outlook for its flagship Outdoor & Action Sports Coalition after reporting its sales grew 2 percent in the second quarter ended July 2.
Accell Group’s Revenues Climb 10 Percent in First Half
Accell Group N.V. recorded revenues grew 10 percent in the first six months ended June 30.
Squaw Valley Alpine Meadows Hires VP of Mountain Operations
Squaw Valley Alpine Meadows hired Casey Blann to take the role of Vice President of Mountain Operations at Alpine Meadows.
MEC to Add Two Stores in Calgary
Canadian specialty outdoor retailer MEC plans to open two new stores in Calgary over the next three years.
361 Degrees is Official Supporter of 2016 Rio Games
361 Degrees will be an official supporter of the 2016 Rio Olympic Games. As the exclusive sports brand supporting the Games of the XXXI Olympiad, 361 Degrees will outfit the volunteers, medical staff, referees and operational staff
Dick’s SG Sets Grand Opening for Store in Brookfield, WI
Dick’s Sporting Goods will be opening its 12th store in Wisconsin
