Nike’s Final ‘Unlimited’ Film Features Amputee Kyle Maynard
Nike, Inc. (NYSE:NKE) unveiled the final film in its “Just Do It – Nike Unlimited Campaign,” titled “Unlimited Will.”

RECALL: 5,900 Xenith Helmets
Football helmet manufacturer Xenith recalled several helmet models because the helmet shell can crack, posing a risk of head injuries to football players.

Rocky Brands Restructuring Includes Layoffs
Rocky Brands, Inc. said August 17 that it is working with third-party advisors to restructure the company, including reducing expenses, reorganizing and refocusing its sales efforts, and increasing operating efficiencies.
Skullcandy Inc. Still in Play
Incipio LLC extended its offer to acquire the audio brand by two weeks Wednesday amid a lackluster response and news that a rival bid had come back to life.
New Era Takes Name of Buffalo Bill’s Field
New Era will take the marquee at the Buffalo Bill’s Orchard Park Stadium, as the formerly named Ralph Wilson Stadium is renamed New Era Field.

Fitness Trackers in Happy Meals?
Yep, you heard it right. The world’s biggest hamburger fast food chain, McDonald’s, is giving away a step tracker called Step-It to their little eaters, replacing the plastic-wrapped toy coveted by young consumers.

Yakima Deal Makes Zipcars Outdoor-Friendly
Yakima Products has inked a deal with the car-sharing network Zipcar to equip more than 150 Zipcars in 17 North American markets with outdoor recreation mounts.
Field & Stream Stores Host Pre-Season Archery Event
22 Field & Stream locations will host one-day archery events on August 28 aimed at gearing up for this year’s archery season.
DSW to Open Middle East Stores
DSW Inc. (DSW), a branded footwear and accessories retailer in North America, signed Apparel Group as its exclusive franchise partner in the Gulf Coast.
Fitbit Joins New York Road Runners to Support NYC Marathon
Fitbit, a leader in the connected health and fitness market, joined the New York Road Runners for a two-year partnership designed to support TCS New York City Marathon runners.

Why Giant Reebok is Challenging Small RBX Active for Sole Patents
Reebok International filed a complaint for two patent infringements with the International Trade Commission (ITC), alleging that New York-based TRB Acquisitions LLC, RBX.com LLC and Elite Performance Footwear are copying its designs.
Active Network Introduces Community-Based App
Active Network, the activity and event marketplace and data solutions provider, introduced the community-based Activex app.
New Era Signs Deal with Chivas
New Era, the sports and lifestyle headwear brand, is partnering with Club Deportivo Guadalajara, the popular Mexican soccer club.

Oboz Opens in Portland, Adds to Product Creation Team
Oboz Footwear, located in Bozeman, MT, opened a product design and development office based in Portland, OR and added two members to its product creation team.

PSG Confirms Regulatory Inquiries
Performance Sports Group, which is facing a half dozen shareholder lawsuits, confirmed it is the subject of inquiries by US and Canadian securities regulators.