
PGA Tour Superstore Opens Houston Location
The 45,500-square-foot location at the Portofino Shopping Center was formerly occupied by Sports Authority.
Blizzard/Tecnica Adds Race And Freeride Team Members
Robby Kelley will join the Race team, while the Freeride team welcomes Adrian Ballinger, Chad Sayers and Eva Walkner.

Adidas Files Claim Against FC Barcelona’s Seven-Stripe Trademark
In an opposition document filed with the U.S. Patent and Trademark Office (USPTO), Adidas claims FC Barcelona’s seven-stripe trademark “incorporates parallel stripes in a manner confusingly similar” to Adidas’ three-stripe mark.

Saucony Launches Personalized Training App ‘Stride Lab’
“To keep runners running, it’s not enough to get them in the right shoe; we need to help them build better running bodies,” said Spencer White, head of the Saucony Human Performance & Innovation Lab.

Buff Renews Pacific Crest Trail Association Partnership
For the third year, the performance headwear company will support the PCTA’s mission of protecting, preserving and promoting the Pacific Crest National Scenic Trail.
SABG Acquires Twin City Knitting
Founded in 1961, Twin City Knitting, based in Conover, NC, is a designer, manufacturer and wholesaler of performance athletic socks, predominantly serving the team sports market.
Zamst Renews Partnership With PGA Star Scott Langley
Zamst, a global leader in high-performance sports injury prevention and protective equipment, renewed its partnership with pro golfer Scott Langley as his performance compression and bracing support provider.
Foot Locker And Asics Announce Winner Of Running Film Contest
The national contest invited filmmakers to capture inspirational running stories.
Fanatics Becomes Retail Partner For The Atlanta Falcons
Fanatics signed on as the official multichannel retail partner Mercedes-Benz Stadium, home of the Atlanta Falcons and Major League Soccer’s (MLS) newest expansion team – Atlanta United FC.

Toad&Co Appoints Southern Sales Agency
Eventum, based in Charleston, SC, will support the outdoor lifestyle apparel brand in the south.
Timberland Appoints General Manager Of Timberland Pro
Bob Sineni comes to Timberland from Majestic Athletic, also a VF Corporation brand, where he served as director of the strategic channel since 2011.
Ankles For Life Program Aims To Prevent Injuries
The Illinois Athletic Trainers Association and physicians at Midwest Orthopaedics at Rush, concerned by the rising number of ankle injuries in athletes of all ages, have created a prevention program.
Orchid Advisors Launches Firearm Industry Conference
The inaugural Operations & Strategy Conference will host speakers pertaining to debt/equity capital structure and sources of financing, operations principles and more.
Mt. Bachelor Expands Partnership With Backbone Media
In addition to media planning and buying, Backbone Media will now provide PR services for the Oregon ski area.
Smith & Wesson To Acquire UST Brands
Ultimate Survival Technologies Inc. (UST Brands) offers a range of personal safety and survival tools includes LED lights, patented all-weather fire starters, unbreakable signal mirrors, premium outdoor cutting tools, first aid kits, signal whistles, survival kits, camp kitchen products.