
CCM Hockey Donates To Brooklyn Youth
CCM Hockey donated more than $30,000 worth of hockey equipment to Madison Square Boys & Girls Club in Brooklyn, N.Y., with the help of New York Islanders Legend Pat LaFontaine and Brooklyn Sports & Entertainment.

VF Corp. Forecasts 4-To-6 Percent Annual Growth Through 2021
At Vans, sales are expected to increase at a CAGR of 8 to 10 percent from 2016 to 2021. North Face expected to see CAGR growth of 6 to 8 percent and Timberland, 4 to 6 percent, over the next five years.
American Outdoor Brands Completes $50 Million Stock Repurchase Program
American Outdoor Brands Corp. recently completed its previously authorized $50.0 million stock repurchase program and that its board of directors has authorized an additional $50.0 million for common stock repurchases through March 28, 2019.

New Suitor Emerges For Cabela’s Bank Operation
Helping support the merger with Bass Pro and Cabela’s, Synovus Financial Corp., a regional bank headquartered in Georgia, has agreed to acquire the financial unit of Cabela’s Inc.

Columbia Sportswear Appoints SVP Of North America DTC
Columbia Sportswear Company named David Lawner senior vice president of North America direct-to-consumer (DTC), elevating him from the interim role he had held since joining the company in October 2016.

Reebok Signs China’s Hottest Grandpa
Wang Deshun, nicknamed “China’s Hottest Grandpa,” has become the latest face of Reebok’s “Be More Human” campaign.

L.L.Bean Picks New Advertising Agency
L.L.Bean appointed The VIA Agency to become its agency of record. The Maine-based firm will handle its promotions and advertising campaign.

Lululemon’s Q4 Exceeds Revenue Guidance
Lululemon Athletica Inc. reported earnings rose 15.9 percent on a 12 percent revenue gain. Results topped its guidance for sales updated on January 9 while landing in line with earnings guidance.

Keen Signs On As REI Outessa Sponsor
Keen will be offering guided hikes with REI instructors, informational sessions on injury prevention and how to pick the right shoe size for a proper fit on the trail.
RYU Apparel Announces Creation Of Advisory Board
RYU Apparel Inc. announced the creation of an Advisory Board, the grant of stock options and shares for services.
Outdoor Retailer Partners With Hotel Reservations Specialist
Outdoor Retailer announced it is partnering with EventSphere to handle hotel reservations for Outdoor Retailer Summer Market and beyond.

Amer Sports Acquires Armada
The purchase price for the U.S. ski brand was approximately $4.1 million, of which $2.5 million will be settled with cash.
Weatherby Names Brand Coordinator
“I’m looking forward to elevating our brand’s social media and digital expressions to reflect the refinement of Weatherby firearms,” Taylor Whitney said.

Topgolf Adds Former Starbucks COO To Board
Troy Alstead spent 24 years with Starbucks Corporation, where he most recently served as the chief operating officer and led the global operations of the business and its family of brands.
Camber Outdoors Reveals 2017 Camber Exchange Series Sponsors
The active-outdoor industries organization landed CamelBak, Bell, Giro and Bollé as sponsors for its series of local events.