Adidas To Form All-School Deal With San José State
San José State will be the first Mountain West member to partner with Adidas.
Adidas Announces Multi-Year Partnership With USA Rugby
Adidas will be the official kit supplier for USA National Teams and representative teams.
Under Armour Undergoes Layoffs At Connected Fitness Segment
Under Armour is laying off about two dozen employees in its Connected Fitness segment, according to the Baltimore Sun. The affected employees are located primarily in Copenhagen, the home base of the social fitness app Endomondo.
Eastern Outfitters Looks To Close 48 Stores
Eastern Outfitters LLC, the parent of Eastern Mountain Sports and Bob’s Stores, won court approval for an expedited hearing on its plan to shutter 48 of its 86 stores.
Reebok Launches Sale Of Headquarters
Reebok appointed CBRE Capital Markets team to sell its 65-acre headquarters campus in Canton, MA.
GoPro Launches First Debt Offering
GoPro Inc., marking its first debt offering since going public nearly three years ago, plans to sell $150 million aggregate principal amount of convertible senior notes due 2022.
New Balance To Sponsor England And Wales Cricket Board
New Balance signed a five-year deal to replace Adidas as the Official Kit Supplier to England and Wales Cricket Board (ECB) and the England cricket teams.
Nike’s Concentration At Foot Locker Dips
About 68 percent of Foot Locker’s sales came from Nike Inc. in 2016, down from 72 percent in 2015, according to Foot Locker’s annual report.
Reef Avoids Impairment Charge
VF Corp. said in its 10K filing that it performed an impairment analysis of Reef in the fourth quarter due to its recent weak performance but concluded that the flip flop brand’s goodwill and trademark were not impaired.
Payless Gains Court Approval Of First Day Motions
Payless received authorization on an interim basis from the Court to provide employee wages, healthcare coverage, and other benefits without interruption, and pay certain vendors and suppliers for all authorized goods and services.
Teva Partners With Hudson’s Bay
A nod to the adventurous pedigree of both brands, the Original Universal and Flip styles feature custom Hudson’s Bay Company signature stripe webbing straps, leather topsole and rubber outsoles for the versatile explorer.
Headsweats Becomes Official Headwear Of Pickleball Championships
As part of the partnership, Headsweats has created a full collection of pickleball designs. Each pickleball style has features intended to keep players focused on winning the next point.
UFC Gym To Open 10 Taiwan Locations
UFC Gym formed an exclusive partnership with Life Wellness International Development to open 10 locations throughout Taiwan.
Equinox Unveils First East Bay Club In Berkeley
Equinox’s fitness floors unite free weights and cardio equipment with functional training space, creating a setting where members can work out on their own, or with one of Equinox’s personal trainers.
Darby Communications Names Stand Up Initiative Selections
To kick off the program, Darby Communications will work with the American Alpine Club (AAC), a non-profit that focuses on advocacy and leadership to support the climbing community and promote conservation.
