Lands’ End Becomes Official Outfitter Of The Weather Channel
The Weather Channel television network and Lands’ End announced a two-year partnership that will integrate the apparel brand into The Weather Channel’s live in-the-field coverage. Lands’ End will outfit the network’s on-camera meteorologists in outerwear and apparel.
Fjällräven Appoints Latin America Manager
Fjällräven, the Swedish outdoor brand, welcomed Stephen Golaszewski as director of Latin America. Golaszewski will provide regional leadership for the brand as Fjällräven focuses on strategic growth in a new international market, a direct response to overwhelming demand in Latin America.
Hyland’s Seeks Teachers Who Dream Of Running Boston Marathon
Hyland’s, the Official Cramp Relief Sponsor of the Boston Marathon, announced that it will field a team of outstanding teacher athletes at the 2018 race.
Fitbit Selected For National Institutes of Health (NIH) Precision Medicine Research Program
Fitbit has been selected as the first wearable for use in the national All of Us Research Program established by the White House in 2015. This project is funded by a supplement to a funding award from the National Institutes of Health (NIH) to The Scripps Research Institute (TSRI).
Canada Goose Appoints Jodi Butts To Board
Butts currently serves as a member of the Board of Governors and Audit Committee of the University of Windsor, as Board Chair of antimicrobial technology company Aereus Technologies Inc., and as a member of the Walrus Foundation Board of Directors and Risk Management Committee.
Sherpa Adventure Gear To Open First U.S. Flagship
Sherpa Adventure Gear announced its plans to open its first U.S. flagship store in Seattle, WA in November 2017.
Academy Sports Opens Sixth Central Florida Location
Academy Sports + Outdoors opened its newest store in Orlando.

Crocs’ Shares Slide On Conservative Outlook
Shares of Crocs on Tuesday slid 88 cents, or 9.1 percent, to $8.76 on Tuesday after the company reported that third-quarter earnings exceeded Wall Street’s targets but provided weak guidance.
RECALL: Maverick Arms 12-Gauge Shotguns
Maverick Arms said it has discovered that a small number of Maverick Hunter Over/Under 12-gauge shotguns (SKU 75445) have been marked incorrectly.
Under Armour Lends Support To Hunt Right; Hunt Fair Chase Initiative
The Hunt Right; Hunt Fair Chase initiative is designed to invigorate a commitment among sportsmen as to the benefits of a fair chase approach, celebrating both personally rewarding and memorable experiences as well as presenting a positive public image of the sport.

Adidas Launches New Adidas App
“To you, for you, with you” is the motto for the new Adidas app, which the sporting goods company revealed at Dreamforce, the world’s largest software conference, in San Francisco, CA.

Black Diamond Parent Sees 16 Percent Q3 Revenue Growth
The increase for Clarus Corp. was partially attributed to $3.5 million in sales generated by Sierra Bullets, L.L.C., which the company acquired on August 21, 2017, and continued strong growth in the climb and ski categories.
Gaia’s Q3 Revenues Vault
Gaia Inc. reported total revenues rose 69 percent in the third quarter as 73 percent subscriber growth generated 85 percent increase in streaming revenues.
Golf Pride Grips To Open New Pinehurst Facility To Support Innovation
In addition to its global management and professional teams, the site will include an R&D lab with rapid prototyping capabilities, as well as a new consumer grip fitting studio.
Elite Sportswear Appoints President And CEO
Elite Sportswear L.P., which owns a number of cheer brands, appointed Girisha Chandraraj as its president and chief executive officer.