SGB Update

Puma Signs Romelu Lukaku

Puma confirmed that Romelu Lukaku, international football star, has chosen to sign a long-term partnership with Puma Football.

Nite Ize Expands Executive Leadership Team 

Nite Ize named Brenda Isaac vice president of marketing, Jen Bryan, vice president of customer experience, and Dale Karacostas as vice president of innovation.

American Outdoor Brands Q4 Revenues Sink 25 Percent

American Outdoor Brands, the parent of Smith & Wesson reported earnings before special items tumbled 58.2 percent in the fourth quarter ended April 30 on a 24.9 percent drop in revenues. James Debney, CEO, said, in  a statement, “Fiscal 2018 was a year characterized by lower consumer demand for firearms, heightened levels of inventory in the consumer channel, and a host of aggressive, industry-wide promotions.” 

Western Destinations Seeing Strong Summer

Even with the threat of wildfires and a nebulous economic outlook, western mountain destinations are coming off a strong spring and are on pace for yet another record-setting season of lodging performance, according to Inntopia.

Alterra Acquires Solitude Mountain Resort

Alterra Mountain Company entered into an agreement to purchase Solitude Mountain Resort in Utah, which would bring the company’s total to 13 year-round mountain destinations throughout North America, including the world’s largest heli-skiing operation.

Peloton Launches Peloton Digital

Peloton, the in-home cycling studio specialist, announced Peloton Digital, an expanded Peloton iOS app providing even more options for members to work out anytime, anywhere.

BSN Sports Partners with Stack Sports

BSN Sports and Stack Sports, formerly Blue Star Sports, have partnered to develop a digital platform that offers team sales integration across all facets of youth sports from ordering customized team apparel and athletic equipment to on-field participation.

New Era Premieres D’Angelo Russell NBA Draft Documentary

Timed to the NBA Draft, New Era Cap Co. presented “The Path to the Cap,” an exploration of NBA star and 2015 NBA Draft second overall pick D’Angelo Russell’s journey from neighborhood baller to NBA professional athlete.

GoPro Appoints Facebook Exec To Board

GoPro Inc. announced that Ty Ahmad-Taylor, vice president of product marketing at Facebook, has joined GoPro’s board of directors.