SGB Update Outdoor

Ombraz to Open First Pop-Up in Boulder

The direct-to-consumer venue will showcase the brand’s lineup of six armless sunglasses and limited-edition colorways available in-shop during the event that runs from April 4 to June 30.

L.L.Bean is Heading to Florida!

The 17,000-square-foot store will be located at the University Town Center in Sarasota near UTC’s Target, Best Buy and Old Navy. The new Bean location was previously a Bed Bath & Beyond.

Thor Industries Rolls Heartland RV Under Jayco, Inc. Umbrella

The owner of the Airstream, CrossDoads, CruiserRV, Dutchman, Enter, Heartland RV, Highland Ridge RV, Jayco, Keystone, KZ, Starcraft, Thor, Tiffen and Venture RV brands, will make the organizational change over the coming months.

KMD Brands Appoints Nike Vet Ashley Reade as Rip Curl CEO

Ashley Reade will join the Australian surf brand in the coming months from Nike, where he is currently the vice president and general manager of Nike Pacific, responsible for growing the region to an AU$1 billion business.

Haro Bicycles Makes Key Leadership Moves

Colin Varanyak was named director of product development and marketing, Ty Buckenberger will now lead engineering and technical development and Olympic champion Lasse Norman Leth is stepping into an expanded role as director of product marketing for road categories.

Recall: Ski-Doo and Lynx Snowmobiles

BRP has voluntarily recalled certain Model Year 2025 Ski-Doo and Lynx snowmobiles equipped with a 600R E-TEC, an 850 E-TEC or an 850 E-TEC Turbo R engine