SGB Update Outdoor

Wolverine Worldwide Transitions International Business to Brand Chiefs
The move will result in the elimination of the International Group president role, which has been held by Isabel Soriano since June 2021. The company and Soriano have agreed that her employment would end on March 3, 2026.

Nemo Bolsters Sales Representation in Eastern Canada
Escala Sales & Marketing’s represents outdoor brands to specialty retailers in Eastern Canada, including Patagonia, JetBoil and Sea to Summit.

Black Diamond Equipment Opens New Seattle Flagship Store
The Black Diamond flagship store offers the entire BD assortment of merchandise, including technical climbing gear and backcountry ski equipment to performance apparel and accessories, partnering with local ski shops Evo and Cripple Creek Backcountry for gear maintenance services.

Traeger Sees Weak Q4 Accessories Sales Cut into DD Growth in Grills and Pellets
Accessories revenues decreased 24.1 percent to $60.0 million, primarily driven by lower sales of Meater smart thermometers, partially offset by higher sales of Traeger-branded accessories. Grill revenues increased by 30.2 percent.

American Outdoor Brands Swings to Fiscal Q3 Profit as Sales Come in Ahead of Plan
Traditional channel net sales increased 9.6 percent, E-Commerce channel net sales grew 9.5 percent, and Domestic channel net sales were up 10.1 percent in the fiscal third quarter ended January 31.

Clarus Corp. Sees Margins Surge in Q4 But Charges Wreck Bottom Line
The Black Diamond-dominated Outdoor segment posted sales of $51.1 million in Q4, compared to $50.1 million in the year-ago quarter. Adventure segment sales decreased 22.9 percent to $20.3 million, compared to $26.4 million in the year-ago quarter.

Academy Appoints EVP & Chief Information Officer
Sumit Anand joined Academy this month and reports directly to CEO Steve Lawrence. Anand oversees enterprise technology operations, including cybersecurity, IT infrastructure and operations, and IT shared services, supporting the company’s corporate, distribution center and retail initiatives.

Target Lays Out Strategic Plans to Drive $15 Billion+ in Sales Growth by 2030
This week, the retailer outlined for the financial community how ongoing investments will accelerate its strategy and drive billions of dollars of profitable sales growth across its multi-channel business by 2030.

Camping World Closes on Another Lazydays Location Acquisition
The nation’s largest retailer of RVs, RV accessories and RV-related services, closed on the asset purchase of Lazydays in Sturtevant, WI. The company expects to close on additional locations in the coming weeks.

Macy’s Inc. Has Mixed Q4 Results; Shares Slip as Tariffs, Weak Consumer Impact Outlook
Macy’s, Inc. reported that net sales decreased 4.3 percent to $7.8 billion for the quarter ended February 1. Comparable store sales were down 1.1 percent on an owned basis and up 0.2 percent on an owned-plus-licensed-plus-marketplace basis.

Recall: Deuter Kid Comfort Child Carrier Backpack
Deuter has voluntarily recalled approximately 4,900 Kid Comfort Child Carrier Backpacks. The company has identified an issue with the carrier’s hinge system, which could fail on first use.

Rip Curl and Oboz Parent KMD Names Former Nike Europe CEO as New Group CEO
Brent Scrimshaw transitioned from a non-executive role on the company’s Board to assume the role of Group CEO and managing director on March 24. Outgoing Group CEO Michael Daly will step down as director of KMD Brands on March 25 and complete a transition period with Scrimshaw until April 4.

Ross Stores Reports Q4 Sales and Earnings at Top End of Forecast
Ross sales trends began softening later in January and into February. The company believes a combination of unseasonable weather and heightened volatility in the macroeconomic and geopolitical environments has negatively impacted customer traffic.

Noto Group Opens London Office; Appoints John Copeland as Senior Partner
With nearly three decades of executive search experience across global consumer markets, Copeland “brings extensive European industry expertise that aligns with Noto Group’s vision

Nordstrom Beats Q4 Sales and Earnings Estimates; CFO Heading to Starbucks
In the fourth quarter, active, women’s and men’s apparel reportedly had the strongest growth versus fourth quarter 2023. For fiscal 2024, active, women’s and men’s apparel, kids, and shoes were said to be the strongest categories.