SGB Update Outdoor

Adobe: Amazon Prime Day Drives 30.3 percent Rise in U.S. Online Spending
The Prime Day sale that ran for four days from Tuesday, July 8 to Friday, July 11 helped boost online spending sales across all Uretailers in the U.S. by 30.3 percent to $24.1 billion, according to Adobe, Inc., which tracked the activity, topping its estimate for 28.4 percent growth for the period ending July 11.

Recall: Giant Bicycle’s Momentum Vida E+ E-Bikes
Giant Bicycle has reported in a voluntary recall that the fork steerer tube on the affected bikes could crack, break or separate during use, posing a fall hazard. Giant Bicycles has received four reports of broken fork steerer tubes, with no reported injuries.
Recall: Ozark Trail Water Bottles Sold at Walmart
Walmart said it received three reports of consumers who were injured when struck in the face by a lid forcefully ejected from these bottles upon opening. Two consumers suffered permanent vision loss after being struck in the eye.

Marsh Wear Clothing Opens First Store
Marsh Wear Clothing has opened its first store in its hometown of Charleston, SC, as the outdoor lifestyle brand celebrates its 15-year anniversary.

Blacktusk Outdoors Acquires Lucky Strike Bait Works
Toronto-based Blacktusk Outdoors has acquired the Lucky Strike fishing lure brand. Plans are underway to reinvest Lucky Strike in product design, expand into new categories and increase reach across North American and international markets.

MeatEater to Open Store in Wisconsin
MeatEater, the hunt & fish specialty retailer, announced plans to open a store at The Corners of Brookfield in Wisconsin, representing its second store. MeatEater’s flagship store opened in April 2024 near its headquarters in downtown Bozeman, MT.

Costco’s June Comps Get 11.2 Percent Growth from E-Commerce
Excluding gas, Costco’s same-store sales in the U.S. were up 5.5 percent in the U.S. and 6.2 percent overall. U.S. sales were up 7.4 percent year-to-date.

FDRA Urges Trump Administration to Halt New Tariffs on Footwear Ahead of BTS Selling
On Wednesday, July 9, the Footwear Distributors and Retailers of America sent a letter to the Trump Administration requesting that it not impose additional footwear tariffs on top of the existing ones ahead of the critical back-to-school selling season.
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Imperial Appoints National Sales Manager, Golf
Andrew Blatnik joins industry veteran John Anderson, VP of Sales for Golf, in his new role. Currently he serves as the VP of Peter Millar licensing for Imperial.

Deloitte Sees Flat Back-To-School Spending
Deloitte’s 18th Annual Back-to-School Survey finds that spending for K-12 students will remain flat at $30.9 billion this year. Parents surveyed expect to spend $570 per student in grades K-12, down just $16 year-over-year. Overall, parents will spend on essentials, trading down on brands and retailers, and spreading out purchases over time.

Epic Baits Fishing Hires National Sales Manager
Based in Odessa, TX, Bryan Head has been hired as the company’s new national sales manager, overseeing all sales strategy, including dealer development, key account management and national sales growth.

Lazydays Holdings Removes “Interim” from CEO’s Title, Implements Reverse Stock Split
Ron Fleming becomes the company’s CEO after serving in the role on an interim basis since September 2024. The company’s primary intention for the reverse stock split is to increase the per-share market price of its common stock, seeking to regain Nasdaq market compliance.

Report: Bain Capital Mulls Selling Canada Goose Stake
Discussions remain in the early stages, and there is no guarantee that a transaction will take place, the sources added. Other shareholders may also consider participating in a deal.

REI Sets Grand Opening for Store in Elk Grove
REI Co-op set plans to host a grand opening of its new store in Elk Grove, CA which is part of the Sacramento metropolitan area in Northern California.

Pentland Returns Ellesse to U.S. in New Licensing Deal
The exclusive, long-term licensing partnership will see The Iconic Brand Corporation design, develop, produce, and market Ellesse apparel and accessories in the U.S. in collaboration with Ellesse’s London team. The first collection will launch in Spring 2026.