SGB Update Outdoor

Igloo Opens West Coast Creative And Marketing Office

Igloo Products Corp., the leader in coolers, announced the opening of the company’s first West Coast office, based in Costa Mesa, that is the hub of their creative department, marketing and collaborations.

Oboz Plants Two Millionth Tree

In 2008, Oboz Footwear, the True to the Trail outdoor footwear company headquartered in Bozeman, MT, partnered with Trees for the Future to create the One More Tree program which plants a tree for every pair of Oboz Footwear sold. As of today, the program has planted 2 million trees.

Yeti’s IPO Makes Lackluster Debut

Amid volatile stock market conditions, Yeti’s initial public offering were priced at $18, below the company’s projected range of $19 to $21. Yeti also sold 16 million shares in the offering, down from 20 million initially planned. On the company’s first day of trading on Thursday, shares fell $1.00, or 5.6 percent, to $17. 

Columbia Sportswear Raises 2018 Guidance On Earnings, Revenue Beat

Columbia Sportswear Co. on Thursday afternoon reported that net income for the third quarter ended September 30 increased 14 percent to $100.2 million, or $1.42 per diluted share, compared to third quarter 2017 net income of $87.7 million, or $1.25 per diluted share. The company’s earnings beat Wall Street estimates by 14 cents.

Deckers Lifts Guidance As Quarterly Earnings Surpass Predictions

Deckers Brands reported earnings in the third quarter jumped 50.1 percent to $74.4 million, or $2.48, from $49.6 million, or $1.54, a year ago. Revenues expanded  4.0 percent, led by a 28.4 percent gain for Hoka One One. Ugg’s sales dipped 1.0 percent.

Amer Sports Appoints Megan Porteous Digital Marketing Director

Amer Sports, the parent of Arc’teryx, Salomon and Wilson Sporting Goods, announced the promotion of Megan Porteous to the position of digital marketing director, Americas. In her new position, effective November 1, Porteous will oversee the company’s portfolio-wide transformation as an omnichannel marketing organization in the Americas region.

RECALL: Electric Skateboards

About 10,000 Electric Skateboards from Yvolve Sports are being recalled. The The tire on the skateboard can deflate posing a fall hazard to the user.

Yuba Bicycles Names Jeff Wuerthele Eastern U.S. Sales Representative

Yuba Bicycles, makers of electric and pedal powered cargo bikes, has hired Jeff Wuerthele as a sales representative for the Eastern U.S. effective immediately. Wuerthele will be responsible for developing dealer relations and consumer demand throughout the region.