SGB Update Outdoor
SIA Preliminary Winter Season Report Reveals Evolving Winter Sports Participant
The SIA data suggests that while U.S. participants in snow sports activities rose by 2.4 percent season-over-season, the mix of activities and engagement levels are “evolving,” which the outdoor trade association said reflects changing interests, the impact of changing weather patterns and consumer behaviors.
Tilly’s Q1 Same-Store Sales Retreat 7 Percent
The surf & skate chain logged a slightly wider loss in the first quarter ended May 3 as same-store sales dropped 7.0 percent. The sales decline was smaller than in the fourth quarter, with further improvement seen so far in the second quarter.
The North Face Hit with Cyber Attack
The company discovered a “small-scale” cyberattack in April of this year, and an unauthorized party may have stolen some personal information from its customers but not their financial information, which TNF processes through a third party.
Everyday California Opens Huntington Beach Location
The 2,200-square-foot shop is said to blend everything the brand is known for — epic water adventures, a laid-back atmosphere and sustainably made gear — into one retail spot steps from the sand.
Authentic Adds Volcom and Spyder to Boardriders Japan Partnership
With the addition of Volcom and Spyder, Boardriders Japan (BRJ) now manages all retail, wholesale and e-commerce operations for eight of Authentic’s action and outdoor sports brands in Japan.
Yeti Appoints VP Investor Relations
Arvind Bhatia has joined Yeti Holdings as vice president, investor relations. Before Yeti, Bhatia led SharkNinja’s investor relations strategy as they transitioned to a public company.
Airstream Parent Thor Industries Returns to Sales Growth in Fiscal Q3
Thor Industries, Inc.’s earnings and sales surpassed expectations in the fiscal third quarter ended April 30, driven by efforts to reduce costs coupled with modest top-line improvement. The maker of recreational vehicles posted its first quarterly sales gain since 2022.
Klaus Obermeyer, at 105 Years of Age, Transitions CEO Role to “Fresh” Leadership
Obermeyer, who remained active on the slopes of Aspen longer than most people live, has named outdoor active lifestyle industry veteran Kris Kuster as the company’s new CEO. Also, the company promoted Kalin Tegman to director of sales and Lilly McSwain was named customer service manager.
Flojos Appoints Christian Lass Director of Sales, Builds Out U.S. Sales Team
Lass previously served as director of sales for Arbor Collective, Dragon, 509, and FMF (La Jolla Group). Other new additions to the sales team include Adam Scott, Barcus Evans, Sean Gallivan and Paul Reinecke.
Revel Bikes Appoints Director of Product
Revel Bikes, which was reacquired by its founder Adam Miller in May, has named Mike Giese, the original designer behind Revel’s first bikes, as director of product development and creative director.
Academy Sports + Outdoors Expanding with Three New Locations
The retailer has opened two new locations in Fort Walton Beach, Florida. and Midlothian, Virginia; and will open another new store in Morgantown, West Virginia later this month.
NRF: Father’s Day Spending To Hit Record $24 Billion this Year
U.S. consumers are poised to spend a record $24 billion on Father’s Day this year, according to an annual survey from the National Retail Federation. Over three-quarters of consumers (76 percent) plan to celebrate the occasion, spending an average of $199.38 per person, up from $189.81 in 2024.
Oofos Opens First U.S. Retail Stores
The recovery footwear brand, celebrating its 14th year, will open stores in Pentagon City, Arlington, VA; the Mall of Georgia, Buford, GA; and the Florida Mall, Orlando, FL.
VF Corp. Spin-Off Completes Acquisition of Helly Hansen
Kontoor Brands Inc. (KTB), the former denim unit of VF Corp, completed the acquisition of Helly Hansen from Canadian Tire Corp. for approximately $900 million. The acquisition is expected to be immediately accretive to KTB’s revenue, earnings and cash flow this year.
Topgolf Callaway Completes Sale of Jack Wolfskin to Anta Sports
Topgolf Callaway Brands Corp. completed the sale of Jack Wolfskin to Anta Sports, the largest shareholder of Arc’teryx, Wilson and Salomon parent Amer Sports, for $290 million. Callaway acquired Jack Wolfskin in 2019 for $476 million.
