SGB Update Outdoor
Mettler Takes Over PrimaLoft Sales in Canada
PrimaLoft has appointed Kelly Mettler of Performance Squared Inc. as the company’s new Sales Representative for Canada. Mettler will be responsible for expanding the PrimaLoft brand in the Canadian outdoor and apparel markets…
Decathlon Launches First U.S. Marketing Campaign
Decathlon has been in the U.S. since 1999, but has relied on small print advertisements, never before making a major marketing push for its products. This year, the company has launched a new ad campaign spearheaded by the Quechua “2-Seconds® Tent” that w
Snyder Joins VNU as Outdoor Account Executive
Charlie Snyder has joined the VNU Expositions Outdoor Group as an Account Executive. In this role, Snyder will manage the Southwest, Midwest, Rocky Mountain, Alaskan and Hawaiian territories for the FlyFishing Retailer and Outdoor Retailer Winter and Sum
Russell Corp. Brands May See Greater Economies of Scale through Berkshire Hathaway Deal…
In classic Warren Buffett tight-lipped fashion, in-depth details of the announced merger of Russell Corporation into Buffett’s Berkshire Hathaway Inc. were scarce. Based on a release issued last Monday by RML, Berkshire Hathaway will acquire Russell Corp
Golf Galaxy Q4 Sales Jump; Nearly Halves Q4 Loss…
Golf Galaxy, Inc.'s net sales for the fourth quarter of fiscal 2006 increased 49.5% to $40.1 million, compared with $26.8 million for the prior-year period. Comparable store sales increased 2.5% for the fiscal fourth quarter, on top of an increase of
Wolverine Shares Jump on Solid Business Outlook…
Shares of Wolverine World Wide, Inc. jumped 21.5% last week to close at $25.00 on Friday after the company announced strong first quarter sales and earnings growth and then moved to upgrade guidance for the year on stronger backlogs and improving margins.
Mossimo Bid Sees New Challenges…
The saga of the future of Mossimo Inc. contnues. After a bid by founder Mossimo Gianulli to take the company private several months ago failed, the latest attempt to acquire MOSS is under challenge from two sides. Iconix Brand Group proposed to acquire M
Reebok Solidifies U.S. Team; Analysts Still Looking for Clarity on Brand Positioning…
Reebok and adidas executives continue to field a barrage of questions about the positioning of the two brands in the market and the future of league deals that many see as the real value in the deal that created the new combined business. Key execs from
ICON Counters Sales Declines With Back-End Efficiencies to Swing to Profit in Fiscal Q3…
After a strong start to its fiscal year, the fortunes of ICON Health & Fitness, Inc. have faded over the past two quarters, as the company posted sales declines of 6.4% in Q2 and 3.9% in the most recent quarter. That’s a tough nut to swallow when the two
Deckers Gets Settlement in Madden Suit…
Deckers Outdoor Corporation announced late Friday that it had settled its trademark trade dress infringement lawsuit against Steve Madden Ltd. DECK had filed the suit in the U.S. District Court in Los Angeles in January, alleging that Madden’s retail sto
VF Corp. Ups Guidance on Denim Strength…
VF Corporation shares rose 10.9% last week to close at $62.16 on Friday after the company upped guidance based on stronger-than-anticipated results in the domestic jeanswear business and continued “very strong momentum” in the Outdoor Coalition. VFC now s
Snow Sports Retailers Carry Momentum into the Home Stretch …
Snow Sports Retailers continue to see apparel sales and higher average selling prices for equipment drive sales gains this year. Overall, trade association SnowSports Industries America is reporting a relatively healthy year through February 2006. Total s
Converse Infringement Suit Back On…
The Fifth Circuit Court of Appeals panel agreed unanimously to reinstate a trademark infringement and dilution lawsuit filed in 2003 by six predominantly African-American fraternities and sororities. The suit was originally filed in a U.S. District Court
GBMI Picks Up 7 For All Mankind Footwear License
Global Brand Marketing Inc. entered an exclusive global licensing agreement with luxury denim brand 7 For All Mankind LLC for the creation of a complete collection of footwear for men, women, and children. Manufactured primarily in Italy, the footwear col
Wilson Named Official Sponsor of WTA Tour
The Sony Ericsson WTA Tour and Wilson Sporting Goods singed a three-year agreement naming Wilson an official partner of the Sony Ericsson WTA Tour. The sponsorship deal, which begins this year and runs through 2008, will allow Wilson to expand their pres
