SGB Update Apparel

PVH Corp. Partners With UFC For Van Heusen Flex Collection

PVH Corp. announced a new campaign for the company’s Van Heusen brand, which includes a partnership with UFC, the mixed martial arts organization. The partnership establishes Van Heusen as UFC’s first-ever “Official Men’s Dress Furnishings Provider.”

Aramark Launches Performance Work Line

Aramark, a leader in food, facilities management and uniforms, announced the launch of the Aramark FlexFit performance uniform line featuring light-weight fabrics and inspired by the athleisure trend.

The North Face Appoints New Heads Of Product And Merchandising

The North Face announced the appointment of Kelly Cortina as vice president of global product and Darren Cookson as global vice president of merchandising for The North Face, effective immediately. Cortina was most recently VP global merchandising, Center of Excellence at Under Armour while Cookson was VP of product & merchandising EMEA, The North Face.

Golf Rounds Decline In June

According to Golf Datatech, golf rounds played were down 1.2 percent in June compared to the same month a year ago. Gains were seen in the Mountain region, up 4.4 percent as well as South Central, 3.4 percent and Pacific, 2.0 percent.

Bass Pro’s Rogers Location To Become First U.S. Combo Store

Bass Pro’s Outdoor World in Rogers, AK, will undergo an extensive renovation to feature Bass Pro Shops, Cabela’s and Tracker Boats together under one roof for the first time. The location will add a new boat center and significantly expanded fishing and apparel departments.

Bass Pro To Open First Store Since Cabela’s Merger Close

Bass Pro Shops plans this fall to open the company’s first store since the closing of the merger with Cabela’s. The new Outpost in Halifax, Nova Scotia will feature dedicated sections for Bass Pro, Cabela’s and Tracker Boats.

Adrienne Lofton Exits Under Armour

Adrienne Lofton, who has served as Under Armour’s SVP for global brand management since 2015, has resigned from the company, according to reports from Adweek and Advertising Age.

Netflix Developing Biopic On Nike Founder Phil Knight

Netflix has picked up the rights to Knight’s best-selling memoir, “Shoe Dog.” Scott Alexander and Larry Karaszewski, who wrote “The People v. O.J. Simpson: American Crime Story,” are penning the script for the adaptation, which will be produced by Frank Marshall and Knight.

Columbia Sportswear Raises Guidance After Strong Q2

Columbia Sportswear Co. reported earnings for the second quarter ended June 30 of $9.7 million, or 14 cents per share, compared with a net loss of $11.5 million, or (17) cents per share, the same quarter a year ago.

HanesBrands Appoints Board Member

HanesBrands announced the appointment of consumer products industry veteran Geralyn R. Breig to the company’s board of directors.

Under Armour See North American Rebound

Under Armour Inc. reported a steep loss in the second quarter after restructuring activities and said the company had planned to spend an additional $80 million on restructuring efforts this year. The loss before charges was in line with Wall Street’s expectations. Sales were ahead of expectations as North American sales grew for the first time in a year.

Amer Sports Sees Modest Growth In Q2

Amer Sports reported a slightly higher loss on a modest sales gain in the second quarter, the company’s smallest quarter of the year. Amer still expects a “solid” second half, driven by up to double-digit pre-order growth in Winter Sports Equipment, Arc`teryx, Sports Instruments and strong expected order position in Precor, which just won the company’s largest ever customer contract.