SGB Update Apparel

Igloo Names Ryan Kingman VP Of Brand Partnerships
Igloo welcomed Ryan Kingman to the newly created position of VP, partnerships. Kingman was the co-founder and chief marketing officer for Stance.

Gap Closing 29 Stores
The Gap Inc. closed 29 Gap stores in the U.S. over the weekend. The company in February 2019 said it planned to shutter about 230 of its namesake brand’s stores over the next two years as part of restructuring efforts.

PGA Merchandise Show Draws Nearly 40,000 Attendees
The 67th PGA Merchandise Show came to a close January, 24 in Orlando, as it welcomed nearly 40,000 golf industry professionals from all 50 U.S. states and 80 countries. More than 1,000 golf companies and brands exhibited, including more than 250 companies new to the show.

G-III Apparel Partners With Michael Strahan On Super Bowl LIV Capsule Collection
The NFL has partnered with Hall of Famer Michael Strahan and Giants legend Carl Banks’ apparel company G-III Apparel for an exclusive Super Bowl LIV limited-edition capsule collection in celebration of the NFL’s 100th season.

Michael Egeck Becomes CEO Of Leslie’s Poolmart
Leslie’s Poolmart Inc., the largest seller of pool and spa products, appointed Michael R. Egeck as CEO. Egeck most recently served as the CEO of PSEB Group, the parent of Pacific Sunwear and Eddie Bauer.

Minute Media Acquires FanSided From Meredith Corporation
Minute Media, the technology and digital publishing platform, announced it has acquired FanSided, the fan-focused sports & lifestyle publisher, from Meredith Corporation.

Scheels To Open Location At Missoula, MT
Scheels All Sports will open a store at Southgate Mall located in Missoula, representing its third store in Montana. The new location will occupy approximately 110,000 square feet of renovated space and is expected to open in the second half of 2021,

Saucony Buys Digital Super Bowl Spot
Saucony, a division of Wolverine Worldwide, is running its first Super Bowl ad that will showcase its “Run for Good” brand messaging. The ad will run on Fox’s streaming platforms during the game.

2020 Super Bowl: Consumers To Spend $17.2 billion
The latest consumer spending data from NRF and Prosper Insights & Analytics’ 2020 Super Bowl survey suggests this may be one of the strongest Super Bowls yet, with nearly 194 million adults saying they have plans for the big game.

Gap’s Chief Marketing Officer Steps Down
Gap’s chief marketing officer and former Adidas marketing veteran, Alegra O’Hare, has stepped down from the Gap less than a year after joining the retailer.

Black Crows Welcomes New Partners
Black Crows, the French ski brand, recently added new operational hires and renewed its PR partnership with White Cloud Communication.

PSEB Group Announces CEO Transition
PSEB Group, an operating company composed of Pacific Sunwear of California and Eddie Bauer, announced that Mike Egeck will be stepping down as CEO, effective February 4, 2020, to pursue a new opportunity outside of the apparel industry and be geographically closer to his family. PSEB director Jim Gulmi will serve as nterim CEO.

Fanatics Partners With Indianapolis Colts
The Indianapolis Colts and Fanatics announced a 10-year omnichannel retail partnership that will see the company lead all online, mobile and retail store operations for the team.

Adidas Partners With SD Loyal
San Diego Loyal SC announced a multi-year partnership with Adidas ahead of the club’s inaugural season in the USL Championship this spring.

Dillard’s Launches Fitness-Focused Activewear Brand
Dillard’s Inc. announced the launch of Antonio Melani Active, an activewear brand “inspired by a fitness-focused lifestyle with a fashion-forward attitude.”