SGB Update Apparel

Under Armour Downsizes Port Covington Headquarters Plan
Under Armour announced plans to redevelop its waterfront land in South Baltimore’s Port Covington as a global headquarters by 2025. Under Armour described the development as a “reimagine for a post-COVID environment” that will downsize its global corporate and Americas regional functions into one location with a hybrid office/home workplace model.

Adidas To Sponsor Boston Marathon Through 2030
The Boston Athletic Association (B.A.A.) announced that the organization has extended its longstanding official sponsorship with Adidas through 2030. The announcement marks more than 40 years of partnership between the athletic organizations.

Amer Sports’ Debt Ratings Outlook Raised On Potential Recovery
Moody’s Investors Service changed to stable from negative the outlook on the debt ratings of Amer Sports Holding on its expectations that sales and earnings will recover this year after both declined in 2020 due to the pandemic.

Oberalp North America Announces Promotions From Within The Organization
Oberalp North America has promoted from within for key management roles.

Report: Trevor Lawrence Signs Deal With Adidas
Trevor Lawrence, one of the most heralded college quarterbacks in years, has agreed to sign an endorsement deal with Adidas, according to a report from Sportico.

Foot Locker’s Debt Ratings Outlook Upgraded
S&P Global Ratings revised its debt outlook on Foot Locker Inc. to stable from negative on better-than-expected results for fiscal 2020, resulting in leverage in the mid-1x area compared with S&P Global Ratings’ previous expectation of over 3x for 2020.

Carhartt Expands Shop-In-Shops Inside Tractor Supply Stores
Tractor Supply Company announced plans to expand its Carhartt offering as a new “shop-in-shop” concept currently in 10 stores, rolls out in more than 100 Tractor Supply stores in 2021. The retailer will add 25 stores next year.

Sequential Brands Posts Q4 Loss
Sequential Brands Group Inc. reported a loss in the fourth quarter in part due to a charge tied to exiting a lease on its headquarters. Revenues were down 4.1 percent. The company said it continues to evaluate strategic alternatives, including the divestiture of one or more existing brands or a sale of the company and seeks an extension of waivers to cover financial covenant defaults.

Lids To Open In-Store Shops Inside DSW
Lids announced a partnership with Designer Brands Inc. to open fan apparel in-store shops inside 45 DSW and The Shoe Company locations throughout Canada. The locations include stores in Toronto, Calgary and Vancouver.

Inov-8 Opens First Brand Store In The UK
This morning, Inov-8 opened its first brand store in the outdoor hub of Staveley in the Lake District of the UK. \

Mountain Hardwear Names Director Of Marketing
Mountain Hardwear named Matt Burbach director of marketing. Most recently, Burbach served as the director of marketing content & creative for the brand.

March Retail Sales See Strong Rebound
Retail sales rebounded with huge gains in March as government checks fattened consumers’ bank accounts and more vaccinations against COVID-19 made it easier for shoppers to get out of the house and lead to the acceleration of the U.S. economy, the National Retail Federation said.

Puma, Olympics End ‘Tokyo 2020’ Trademark Tiff
The U.S. Olympic Committee and Puma SE appear to have ended their trademark dispute of the use of “Tokyo 2020” and other Olympic-games-related trademarks, according to a report from Law 360.

Anta Sports Posts Significant Q1 Sales Jump
Anta Sports Products Ltd. reported retail sales of Anta branded products for the first quarter recorded 40 percent to 45 percent positive growth year-over-year.

Perry Ellis Announces Extension and Expansion Of PGA Tour Apparel Licensing Partnership
The PGA Tour and the golf division of Perry Ellis International (PEI Golf) announced it had extended its apparel partnership.