SGB Update Apparel

Gymshark To Expand North American Fulfillment Footprint
Gymshark, the U.K.-based fitness apparel brand, plans to open its first U.S. distribution center in July 2021 in Rialto, CA, with East Coast centers following later in the year.

Fanatics Extends Partnership With Formula 1
Fanatics reached a multi-year extension to its e-commerce and manufacturing deal with Formula 1.

NTWRK Appoints First CMO
NTWRK, the livestream shopping platform, announced the appointment of Jason Brown as its first chief marketing officer. Brown joins NTWRK from Foot Locker, where he was VP marketing, North America.

Green Theme Technologies Raises $3.5 Million In Funding
Green Theme Technologies announced the first close of its Series B funding. The funds will be used to support the growth of its water-free Empel textile finishing process.

Target Announces New Sustainability Strategy
Target Corp. released its Target Forward, the company’s sustainability strategy—to design and elevate sustainable brands, innovate to eliminate waste and accelerate opportunity and equity.

Supreme Court Rules NCAA Can’t Limit Benefits To Student Athletes
The Supreme Court ruled unanimously on Monday that the NCAA cannot limit education-related benefits, like computers, musical instruments and paid internships, that colleges could offer their star student-athletes. The ruling opens the door for future legal challenges in the NCAA’s decades-old fight over paying student-athletes.

PXG Opens Eighth Store
PXG, the golf club maker, announced the opening its eighth U.S. location. The latest, a more than 4,000-square-foot facility in The Shops at Norterra in the company’s home state of Arizona, marks the third PXG store to open in the past 12 months.

U.S. Trail Running Conference Webinar Shines A Spotlight On Safety
The sixth webinar in a nine-webinar series produced by the U.S. Trail Running Conference and presented by the trail registration platform UltraSignup was hosted on June 17.

Eagle Creek To End Operations By Late 2021
VF Corp has confirmed plans to cease operations of the Eagle Creek, the travel accessories, luggage and daypack brand, this fall.

Ralph Lauren Gets Into Gaming With G2 Esports Partnership
Ralph Lauren Corp. entered the esports industry through a partnership with the European organization G2 Esports.

DIVERTsessions To Open In Santa Ana
DIVERTsessions, an outdoor 45,000-square-foot action sports venue, will launch at MainPlace Mall in Santa Ana, CA for an initial three-month run this summer.

FTI Consulting Projects U.S. Online Retail Sales To Reach $865 Billion in 2021
With an improving economic outlook and accelerating growth of online shopping since the start of the COVID-19 pandemic, the Retail & Consumer Products practice at FTI Consulting, Inc. projects U.S. online retail sales will reach $865 billion in 2021, with nearly two-thirds of Amazon Prime Day shoppers surveyed saying they intend to spend more during this year’s event than they did in 2020.

Adidas Partners With Delta Galil
Adidas announced a global licensing agreement that will see Delta Galil design, manufacture and distribute men’s and women’s underwear collections under Adidas’ Badge of Sport and Originals labels. Launching for Spring 2022, the collections will be available in the APAC, EMEA, Europe and Latin America regions, with the women’s collections also launching in North America.

WIT Fitness Announces Global Partnership With CrossFit
London-based sportswear retailer WIT Fitness and CrossFit, LLC have signed a multi-year global e-commerce and retail partnership in which WIT will operate an official online CrossFit store, sell CrossFit-branded gear at its flagship London store and future physical locations globally, and have a retail presence at the CrossFit Games and other CrossFit events.