Pvolve Adds Five New Studios in Four Key U.S. Markets
The five new studios will be in Illinois, Kansas, Connecticut, and North Carolina. The Illinois location continues to deepen the brand’s presence in Chicago and the greater metro area.
U.S. Consumer Confidence Improves in May After Five Months of Decline
May’s rebound in confidence was broad-based across all age and income groups and shared across all political affiliations, with the strongest improvements among those identifying as Republicans.
Macy’s Inc. Pares Earnings Guide on Tariffs, Consumers and Competitor Promos
First quarter sales growth at Bloomingdale’s and Bluemercury was offset by a decline at Macy’s for the 13-week period ended May 3.
Vail Resorts CEO Steps Down; Board Chair Rob Katz to Assume CEO Role
Company CEO Kirsten Lynch has stepped down from her leadership role and Board director. Current Executive Chair and former CEO Rob Katz is returning as company CEO. Katz will continue to serve as the chairperson of the Board.
Crunch Fitness Franchisee Adds Four New Midwest Crunch Gyms
Primetime Fitness announced a significant expansion across Ohio and Michigan with the acquisition and development of four new gyms. The company, founded in 2016, operates 23 gyms across Michigan, Ohio, Kentucky, and Tennessee.
Allbirds Inks Two New Distribution Agreements
The brand signed agreements covering Central America, the Caribbean, Chile, and Colombia, as well as Spain and Portugal, bringing to 13 the number of distribution deals signed since the company changed its global sales strategy.
Crunch Franchisee to Open 85th Crunch Fitness in Georgia
“We’re excited to expand our footprint to 14 clubs in the Atlanta area with this gym location in Gainesville, GA,” said Tony Scrimale, CEO of CR Fitness Holdings. “This 3.0 location takes everything our members love about Crunch to the next level, with premium amenities, the latest equipment, and a fun, welcoming atmosphere that caters to everyone.”
Helly Hansen Opens First Denver Store at Market Station
As part of the brand’s strategy to grow its presence in key markets throughout North America, Helly Hansen also opened new stores in Newport, RI and Vancouver, BC for a total of 13 doors in North America.
Life Time Opens Club in Boulder’s 29th Street Mall
Life Time Boulder follows the April 2024 opening of Life Time Denver West. Other Colorado locations include Centennial, Cherry Creek, Colorado Springs, Flatirons, Parker, and Westminster.
Beau Lake Welcomes World-Champion SUP Racer as CXO
The Canadian maker of performance pedal boats, paddleboards, apparel, and accessories, announced that Bruno Hasulyo has joined the company as chief experience officer, overseeing all product innovation and design, marketing and customer engagement.
RVIA: RV Shipments Growth Trends Higher in 2025 YTD Period
Towable RVs, led by conventional travel trailers, ended the month up 4.2 percent from last April with 31,982 shipments. The category jumped 14.2 percent in April 2024.
Dr. Martens Taps Industry Vet Paul Zadoff as President, Americas
Zadoff is a Nike veteran and left the company in 2009 after a 19-year run in director or general manager roles across Asia Pacific, Europe and Eastern Europe.
American Athletic Conference Launches American RISE Ventures
Before joining the American, Calka previously served as Chief Commercial Officer at the Professional Fighters League, Senior Vice President of Partnerships for the New York Islanders, and Senior Vice President of Global Partnerships at BSE Global. He also spent a decade with the New York Yankees as VP of Partnerships.
Life Time Life Opens Phase One of Indiana Athletic Club
The member facility offers nine indoor pickleball courts, six indoor tennis courts, a viewing area with lounge seating, and a pro shop. The second and final phase of the 135,000-square-foot space is on target to open in summer 2026.
Savage Arms Makes Key Appointments to Leadership Team
Robert Gates has been named senior vice president, Beth Shimanski was appointed VP of Marketing, and Steve Colaluca was promoted to VP of Operations, All Firearms.
