Unequal Technologies has begun selling its customized, concealed sports protection through its first retail dealer. Schuylkill Valley Sports (SV Sports) will begin carrying Unequal's Head Protection Zone, a suite of supplemental head padding for athletes, effective July 1 at its 20 stores in Delaware, New Jersey and Pennsylvania.
Unequal protection is already used by thousands of professional athletes in the NFL, MLB, NHL and X Games, as well as at colleges, universities and youth leagues across the country.
“This was a logical next step for Unequal. Our headquarters is in Pennsylvania, and a strategic point of growth was to find a local retailer partner,” said Rob Vito, CEO of Unequal Technologies. “SV Sports is a preeminent name in regional sports retailing, known for offering quality products, personalized attention and services to teams throughout the region. We're excited about being added to SV Sports' quality brand portfolio and look forward to supplying families and athletes with the best sports protection equipment on the market.”
Supplemental head padding from Unequal, which includes the Dome, Band, Halo, Gyro, Maxx And Pads, all slip on the head or into helmets in seconds, have applications across all impact sports and can be customized to fit individual needs.
Each product features Unequal's military-grade composite fortified with DuPont Kevlar. Typically less than a quarter of an inch thick, the patented Unequal composite helps disperse impact forces. Tests at third-party ISO17025-accredited test labs show Unequal supplemental head padding reduces up to 50 percent of the Severity Index a measurement of hazard or risk of injury compared to helmets without Unequal.
“Many of our customers are parents coming in to outfit their kids for youth sports,” said Greg Baldwin, Vice President of Merchandise for Schuylkill Valley Sports. “These families are looking for the best products and most trusted brands to help protect their young athletes and help them succeed. We've always prided ourselves on providing the latest and best products available to our customers and see Unequal Technologies as that player in sports protection.”
Previously available exclusively through Unequal's online store, parents and discerning athletes can now visit any of SV Sports' 19 stores to purchase Unequal products.
In addition to supplemental head padding, Unequal manufactures protective sports gear for the body, feet and custom use. To learn more about Unequal products or Unequal Technologies, visit unequal.com.