TrueTimber, which uses high-fidelity digital photography to create realistic camouflage patterns, announced the acquisition of Blizzard Buddy, expanding its product lineup.

The company said in a media release that the acquisition “aligns perfectly with TrueTimber’s commitment to delivering top-of-the-line hunting apparel and gear that meet the demands of even the most challenging environments.”

TrueTimber said the Blizzard Buddy extreme cold weather hunting suit “has gained a loyal following among hunters who require superior protection and comfort in freezing temperatures.” By integrating Blizzard Buddy’s technology and expertise into its existing product line, TrueTimber “aims to provide hunters with an even greater selection of high-performance gear.”

“We are thrilled to welcome Blizzard Buddy into the TrueTimber family,” said Rusty Sellars, CEO of TrueTimber. “Their expertise in developing high-performance hunting gear perfectly complements our existing product range. This acquisition allows us to further expand our technical line and offer our customers an even broader selection of top-of-the-line products.”

By joining with TrueTimber, Blizzard Buddy will have access to additional resources and a broader distribution network. The company said, “Customers can expect a seamless transition as TrueTimber and Blizzard Buddy integrate their operations.”

Image courtesy TrueTimber/Blizzard Buddy