True Religion inked a footwear licensing agreement with Orly Corporation for its men’s, women’s, and kid’s footwear collection, which is expected to launch in Fall 2024.
“As we continue to broaden our lifestyle portfolio, we’re pleased to enter into a new footwear partnership,” said Michael Buckley, CEO of True Religion. “Orly, our new licensee, takes a customer-first approach to everything they do, which is in alignment with how we run our business. We look forward to being able to provide full head-to-toe looks to our consumers thanks to this unique category extension for the brand.”
True Religion said Orly Corporation is a New York-based wholesale distribution company specializing in footwear, socks and housewares across North American markets, including Canada, Puerto Rico, and the U.K. The company also said Orly offers =sourcing capabilities, with two dedicated offices in China and an in-house design and sales team in New York City.
“Partnering with True Religion marks a thrilling new chapter for us at Orly Corporation,” said Ruby Antebi, head of strategy and business development. “True Religion’s iconic style merges seamlessly with our vision of innovation in footwear for men, women, and kids. This collaboration isn’t just about creating products; it’s about redefining what’s possible in fashion, making elite style accessible to all.”
True Religion will sell the footwear collection through its owned stores, website, and retailers in the U.S. and Canada.
Image courtesy of True Religion