Traditions Firearms has named Mark Kresser Vice President of Sales & Marketing. Kresser will be a key member of the Traditions Leadership Team working closely with president, Tom Hall to strategize sales and marketing efforts.
Kresser fulfills the VP role with over 12 years experience in sales/marketing and sales leadership positions within the hunting and shooting sports industry. the company says he has been “instrumental” in the growth and development of some of the leading brands within the firearms community. “We are excited to have Mark as part of the Traditions team,” states Tom Hall, “with our ever-growing brand in the marketplace, we were determined to find the right person that has similar goals and vision to drive Traditions to a new level in the industry. Mark Kresser is that person.”
Kresser will have the responsibility for sales initiatives and driving profitable sales growth for the Traditions Firearms brand. He will work closely with the manufacturer sales representative groups to meet the customer's needs and opportunities to grow Traditions sales. Kresser will also be a key asset in operations and strengthen brand-building initiatives to deliver profitable growth for Traditions Firearms.
