Trace, the game film platform, announced it closed a $47 million Series C round of funding, bringing its total funding to $65.2 million. Pelion Venture Partners led the round with Lakestar, Toba Capital and NextGen VP participation.
Trace automatically records a player’s game footage and delivers personal moments for each player hours after a game. Using Trace’s wide-angle camera and proprietary GPS sensors, it captures the entire game. Once set up, the camera can be left to capture the game, eliminating the need for someone to watch behind a recording device. Using advanced AI, Trace analyzes the footage and performance metrics to edit and assemble a personalized game experience.
“Players want to see themselves, and parents want to safeguard their children’s best life moments. We let Sarah and her parents watch all of her plays in the game without any additional work or effort. You don’t have to record; you don’t have to do any editing; Sarah can sit back after the game and watch from her perspective, moment to moment, memory to memory. We’re extremely proud to serve more than a million athletes today and eliminate the barriers to capturing and editing game footage. And whether you’re looking to play in college or just getting started with a sport, Trace will keep the moments that matter most to you one click away,” said David Lokshin, CEO of Trace.
“David and I have built a friendship over the past few years, and I was really impressed with the growth of the business from a product, engagement, and revenue standpoint in 2021. The team’s vision for what Trace will become is huge. We’re thrilled to be leading this round to fuel Trace’s impressive growth,” said Jeff Kearl, general partner, Pelion Venture Partners.
