Deuter Celebrates 16 Years With Banff Centre Mountain Film And Book Festival
Today Deuter announced their continued partnership with the Banff Centre Mountain Film and Book Festival (BMFBF.) Deuter has been the exclusive backpack sponsor for the internationally recognized film and book competition for 16 years and will continue its support through the first virtual festival beginning on October 31, 2020. “The Deuter and BMFBF partnership bring […]
Sea To Summit Announces Tent Lineup For Spring 2021
Sea to Summit announces its entry into the technical backcountry tent category with two lightweight tent models, the Alto and the Telos, along with a line of accessories for Spring 2021. In partnership with Jake Lah, founder and head of design at DAC, manufacturer of tent poles, the tents offer a roomy experience in their […]
Rossignol’s Blackops Sender Ti Receives Outside’s 2021 Gear Of The Year Award
In the lead-up to the 2020-21 ski season, Rossignol’s new flagship freeride ski, the BLACKOPS Sender Ti, has received Outside’s 2021 Gear Of The Year Award. “Freeride has been an anchor point for the brand for nearly a quarter of a century,” said Nick Castagnoli, Brand Marketing Director, Rossignol Group North America. “From the long-running […]
Smartwool Donates Chairlift To Hometown
Smartwool, which, finishing its move this year from Steamboat Springs, CO, to Denver, gave the community a parting gift — a chairlift. On October 21, the company announced a $1.5 million charitable gift from The VF Foundation to the Steamboat Springs Winter Sports Club to fund a new chairlift at Howelsen Hill, the oldest continually […]
Adidas x Pharrell Williams “Reiminagines” Football Jerseys For Five Euro Clubs
Adidas teamed up with Pharrell Williams Humanface line, once again, to launch a collection of football jerseys for five of the leading European Soccer clubs — Arsenal, Bayern Munich, Juventus, Manchester United, and Real Madrid. The collection dropped this weekend. Its inspiration comes from “the collective memories and significant moments in the world’s top football […]
Safilo’s Releases Ocean Cleanup Sunglasses
Safilo Group announces its first eyewear product from recycled plastic made for The Ocean Cleanup, the Dutch non-profit environmental organization that develops advanced technologies to extract plastic pollution from the oceans. The sunglasses are made with injected plastic from the Great Pacific Garbage Patch (GPGP), using an upcycling process able to include types of plastic […]
Gympass Adds Wellness Coaching
Gympass announced the expansion of its offerings with the addition of wellness coaching sessions. The launch comes as recent research conducted by Gympass found that 69 percent of employees have experienced burnout since remote working was mandated. Data gathered from its recent global survey, Gympass found that nearly 95 percent of respondents said that their […]
ISA TanTec To Launch Creation Of Sustainable Materials Division
ISA TanTec announced the launch of COSM (Creation of Sustainable Materials) Division, which specializes in the development and production of sustainable products alongside its leather production. The first two materials to launch are HyphaLite (available Q121) and VeraLite (available Q221). “For more than two years, we have been investigating and researching with scientists to build […]
Freemotion Launches iFit-powered 22 Series
Freemotion announced the global launch of its iFit-powered 22 Series — a cardio range of equipment with interactive, connected fitness capabilities for commercial fitness facilities. Integrating product design and on-demand, digital content, gives users an immersive and personalized virtual training experience. Available late 2020, the 22 Series includes its Reflex Treadmill, Incline Trainer and CoachBike. […]
Ben Hogan Introduces GS53 MAX Driver
The Ben Hogan Golf Equipment Company introduced the GS53 MAX Driver featuring a lightweight Carbon Composite Crown designed to maximize distance and forgiveness. Specs include: The GS53 MAX is offered in any one of three shafts with 22 percent larger and 11 percent taller face than the 445cc GS53 Driver, which will remain in the […]
2021 Louisville Slugger Performance Bats Launch
The 2021 Louisville Slugger performance bats dropped for both BBCOR and USSSA. A quick summary… BBCOR The lineup is headlined by 2021 Meta (-3), Omaha (-3) and Solor (-3); for power hitters Meta PWR (3). USSSA The Meta is all-new for the 2021 lineup. Available in three weight drops (-10, -8, -5), and is a […]
National Ski Patrol Partners With Nikwax
For over 40 years Nikwax has made sustainability and performance a priority — never using PFCs, carbon balancing in its operations, to the 2020 milestone of making all of its products from 100 percent recycled plastic. Nikwax announced it will partner with the National Ski Patrol as its official partner for washing and waterproofing products. […]
Gerber Launches Reserve Program Featuring American-Made Knives
Gerber launched its Gerber Reserve program featuring a new line of small-batch knives produced and built in Portland, OR. Each release in the Reserve program will feature a single product that will be available as is or can be customized in the Gerber Custom Shop giving collectors and knife enthusiasts the opportunity to create a […]
POC Collaborates With Jeremy Jones On POW Collection
Based on the foundation laid in a decade-long partnership, POC released its Jeremy Jones and Protect Our Winters (POW) collaboration collection in support of positive action for environmental change by contributing 10 percent of all proceeds from the sale of the product to POW. More than a decade after founding POW, Jones a ten-time Big […]
SIA Launches Climate United
SIA announced the launch of its climate initiative, ClimateUnited to provide the winter outdoor community with tools to address climate change. SIA released the following press release today: “The $72 billion winter outdoor industry is entirely dependent on consistent winter seasons. Meaningful action is crucial for the future of our industry. Under current emissions scenarios, […]
