Backcountry Partners With Outdoorsy To Get People Outdoors
Backcountry and Outdoorsy, an RV rental company, have partnered to offer customers recommendations to create their own outdoor travel experiences from merchandise to RV rental at a lower cost. Backcountry customers will receive a discount on Outdoorsy RV rentals and Outdoorsy customers will have access to discounted Backcountry merchandise. “A partnership between Backcountry and Outdoorsy […]
Jaybird Partners With Olympic-Bound Mountain Bike Racer, Kate Courtney
Jaybird, a maker of wireless headphones, announced its partnership with professional bike racer, Kate Courtney. Courtney is the current Elite XC World Cup Overall Champion and the 2018 World Champion—the first American to hold those titles since 1991. She is also a member of the Scott-Sram MTB Racing Team and will represent the U.S. at […]
USWE Launches RAW Series Moto Packs
USWE, manufacturer of action packs for motorsports and outdoor, announced the launch of its RAW Series off-road adventure and enduro motorcycle racing packs featuring its proprietary NDM harness system, smart organization, multiple size and capacity options. The Series comes standard with ventilated shoulder straps that are ergonomically designed for comfort and weight distribution and the […]
LIVSN Designs Launches Flex Canvas Shorts
LIVSN Designs launched its new Flex Canvas Shorts. The shorts are made with the same ethos as its Flex Canvas Pants. The Shorts are designed to wear outdoors and on the street. The Shorts, made with LIVSN’s 7.3oz EcoFlex Canvas, (58 percent GOTS Certified Organic Cotton, 40 percent Recycled Polyester, and 2 percent spandex), provide […]
Astral Signs Pro Surfer Garrett McNamara As Brand Advisor
Astral announced it had signed pro surfer Garrett McNamara as a strategic advisor to the brand. McNamara will provide product testing, assist in product development and advise in marketing to saltwater users, including surfers, as the brand expands into that market. “Garrett came into my focus when I lived, and surfed almost daily, in Indonesia […]
Arc’teryx Launches ReBird Circularity Program
Arc’teryx is launching ReBird, a program that connects customers to its ongoing initiative in circularity, including upcycling, resale, care, and repair. ReBird marks the company’s commitment to shift from a take-make-waste ethos by adopting and evolving a circular way of operating. It also contributes to the brand’s science-based targets to reduce greenhouse gas emissions by […]
Dakine + John John Florence Collaborate On Surf Collection
Dakine, building on its partnership of over 20 years with World Champion professional surfer John John Florence, has collaborated on a collection of surf products and accessories. The Hawaiian-born Florence is one of five surfers to win back-to-back world titles and will represent the U.S. in surfing’s inaugural appearance in the upcoming Tokyo Summer Olympics. […]
Chrome Introduces BLCKCHRM Stone Grey Collection
Chrome’s latest BLCKCHRM 22X collection offers a technically refined approach to its best-selling bags, now in Stone Grey. The pack collection offers innovative materials and new methods of construction for the brand. At the heart of BLCKCHRM is the 22X nylon, inspired by the 22-degree bias that offers tear-resistance to technical sailcloth, which is […]
100% Signs Ken Block As Visionary
100% has signed Ken Block as its latest Visionary to represent the brand. In 1994 Block founded DC Shoes and in 2010, the clothing and media company, Hoonigan. Block has also had a decorated career as a rally race car driver. “Working with a brand like 100% is such an incredible opportunity,” said Block. “As […]
TriggerPoint Rolls Out New GRID 1.0 Colors
TriggerPoint released two new colors in its hollow-core foam roller, the GRID 1.0 designed to optimize mobility, promote recovery and mitigate pain. Now available in Mint and Midnight, TriggerPoint’s original GRID 1.0 features a patented three-dimensional patterned surface that simulates a massage therapist’s hands by mirroring the pressure of the fingers, fingertips and palm. This stimulates […]
Maison Kitsuné + Helinox Collab On Furniture And Accessories Collection
Maison Kitsuné, the Paris-meets-Tokyo fashion brand, and Helinox, the maker of packable, lightweight furniture and accessories, announced a new collaboration that celebrates the outdoors. The collaboration, part of Maison Kitsuné’s Chillax Fox Heart of Summer wardrobe, includes Helinox’s Chair One, Table One Hard Top, Cot One Convertible, and Royal Box shade structure, all with a […]
Chaco Footwear + Stadium Goods Create Chillos Slide
Stadium Goods teamed up with Chaco Footwear to create a series of Chillos Slides for men and women. The collaboration marks the first footwear release by Stadium Goods and is the first iteration of the brands’ partnership. This first drop includes two Stadium Goods colors in “Whiteout” and “Blackout”. “I love Chacos,” said Greig Bennett, […]
Cameron Smith To Wear Original Penguin Golf At PGA Championship
Original Penguin Golf by Munsingwear, a division of Perry Ellis International, announced that brand ambassador Cameron Smith will wear Original Penguin’s Spring 2021 collection at the PGA Championship, May 20-24, at The Ocean Course at Kiawah Island. Smith will wear Original Penguin’s performance polos including “Pete on the Beach” in turquoise/blue/white, “Everyday” pants of high-stretch […]
Nocs Provisions Introduces The Zoom Tube Monocular
Nocs Provisions released its Zoom Tube 8×32 Monocular Telescope, the latest addition to the brand’s range of outdoor optics. The Zoom Tube is 8×32 (8x magnification/32mm lens aperture), the equivalent of a 400mm zoom lens. Featuring Swiss-designed Bak4 prisms, each piece of glass on the Telescope is coated multiple times to reduce chromatic aberration and […]
Adidas Skateboarding Debuts Puig PK Primeblue Made In Part With Parley Ocean Plastic
Adidas Skateboarding, in partnership with Pro skater Lucas Puig, debuts the Puig PK Primeblue, the first-of-its-kind more sustainable silhouette from Adidas Skateboarding. Receiving a high-performance material upper, made in part with Parley ocean plastic, the Puig PK Primeblue is inspired by the rider’s time spent in his hometown on the coast of Biarritz, France. The […]
