Thinsulate Insulation recently announced its commitment to a four-year sponsorship agreement as an official supplier to the U.S Alpine Ski Team and the U.S. Disabled Ski Team through the 2010-2011 race season.
Thinsulate insulation, in conjunction with Spyder Active Sports, the official uniform and outerwear supplier to the U.S. Ski Team, will be the featured insulation material used within the Teams official uniform collection. The Spyder and Thinsulate insulation logos will appear on the Teams racing uniforms as well as additional uniforming.
Thinsulate insulation and Spyder, in effect, co-sponsor the patch that appears on the left sleeve of all alpine race suits. The Thinsulate insulation patch will also appear on the outerwear, jackets and competition suits for team athletes, staff, trustees and sponsors of the U.S Ski Team.
“Were excited to be associated with the U.S. Ski Team and their high-performance needs. Ski racers train and compete in extremely harsh winter conditions, which is exactly the environment Thinsulate insulation was designed for,” said Paul Zimmerman, global brand manager for Thinsulate insulation.
“For years Thinsulate insulation and Spyder have worked together to create high performance outerwear and accessories, so this co-sponsorship was a good match for both brands. We hope to create more co-branding programs within the snowsports industry,” added Zimmerman.
“Spyder welcomes Thinsulate insulation as our new co-sponsor of the U.S. Ski Team. Weve been extremely proud to support these athletes, and know that Thinsulate insulation will discover the thrill and rewards of being associated with them,” said Kathy Carroll, Spyders marketing director.
Athletes are also impressed by the new sponsorship. “It's important to us to know that Spyder and Thinsulate insulation are helping to provide the Team with the best protection and performance wear to face the changing winter conditions out on the mountain,” said U.S. downhill racer Steven Nyman. “I'm excited to know that they're totally behind us in our pursuits to be the best. Staying warm and dry is key.”
The U.S. Ski Team spends more than 200 days of the year traveling, training and competing around the world from North America to the Southern Hemisphere to Europe and athletes and staff are faced with varying weather conditions. Thinsulate insulation is looking forward to being a part of the team and helping to support the athletic success of Americas best athletes by providing quality products together with Spyder. The new sponsorship provides an opportunity for ski enthusiasts around the world to be exposed to the Thinsulate insulation brand as well as see it being used in high performance situations.
