Terracea, the maker of winter and ski jackets, founded in 2017, will expand its focus beyond the core winter market in 2024 with a collection that integrates everyday style with performance functionality.
Vic Satir, general manager, expressed his enthusiasm about the brand’s evolution: “Our journey since 2017 has been about pushing boundaries and reimagining outdoor apparel. While our roots are deeply embedded in crafting high-performance winter gear, 2024 represents a pivotal moment for Terracea. We are expanding our horizons to cater to the dynamic lifestyle of everyday explorers without compromising the quality and innovation that define us.”
The upcoming collection, set to debut in Spring 2024, showcases ski and snow apparel as a notable part of the brand’s offerings while embracing new styles.
“As we unveil this new chapter, we invite our customers and industry enthusiasts to join us on this exciting journey. Terracea is not just a brand; it’s a commitment to excellence, and 2024 is the year we redefine what outdoor fashion truly means,” continued Satir.