Rollerblade’s sale from Benetton to Tecnica Group S.p.A. has been finalized. Rollerblade joins global sporting goods brands including Tecnica, Dolomite, Lowa, Marker, Nitro, and Nordica. In the new structure, Rollerblade will operate as a stand-alone subsidiary of the Tecnica Group, located in Bordentown, NJ . The worldwide headquarters of Rollerblade will be in Trevignano (TV), Italy.
“The Rollerblade brand is world renown for quality in-line skates, and the synergies between this brand and our existing properties make this acquisition a perfect fit for the Tecnica Group,” commented Giancarlo Zanatta, president of the Tecnica Group S.P.A.
By maintaining its headquarters in Bordentown, NJ, Rollerblade retains its experienced and talented employee base. As part of the acquisition, Bill Foy was named CEO of Rollerblade USA. Foy has 10 years of experience with Rollerblade, and most recently served as general manager and vice president for Rollerblade. Foy spearheaded a complete turn around for the Rollerblade brand, returning the brand to profitability in the US, while achieving three consecutive years of market share growth.
“Tecnicas extensive team of R&D professionals and state-of-the-art manufacturing facility will be an incredible asset for us as we continue to innovate and grow our market share,” stated Bill Foy, CEO of Rollerblade USA.
