TaylorMade-adidas Golf Company appointed Ben Sharpe as vice president and managing director of TMaG Europe. Sharpe, 33, most recently managed worldwide business affairs for Lyle & Scott, which includes the Lyle & Scott, Sunderland and Bobby Jones brands. In his new role he will be based in TMaG’s European headquarters in Basingstoke, England, and will report to John Kawaja, TMaG’s executive vice president.

“Early in the year TMaG began implementing a plan to forge a stronger commitment with key retailers and green-grass professionals in Europe,” said Kawaja. “Although there is still work to be done, our vision for success is taking shape rapidly. We are pleased to have Ben aboard to lead our Europe team through the completion of this plan and beyond to future growth.”