Taylor Brands, LLC today announced that Shannon Rooney has been hired as Regional Sales Manager East. In this position, Rooney will manage the Eastern US region for Taylor Brands, and concentrate on the sporting goods and hardware side of the business.


Rooney has an extensive sales and marketing background and a track record that has produced positive results. He has worked for Coca-Cola, Bushnell Performance Optics, Meade Instruments, and the Crossman Corporation. Rooney will report to Jody Agnew, Vice President of Sales. “Taylor Brands LLC continues to grow and Shannon will allow us to manage our many strategic customers at the level they require and deserve,” said Jody Agnew.


“Shannon has a solid background working with brands within the outdoor space, and maximizing their sell thru at retail. This experience will help retail partners continue to be successful with our many leading brands and continue to enjoy the sustainable growth they have been realizing, and more quickly maximize their true potential.”