Taurus Holdings, Inc. named Vincent Abrams as the Senior Marketing Manager for the company, which encompasses the Taurus, Rossi and Heritage firearm brands.
Abrams joins Taurus with more than 15 years of marketing leadership and strategic product planning experience. Over the last several years, Abrams worked with Gamo, Bushnell and Sig Sauer.
At Taurus he will take a key role in driving brand growth and the expansion of product lines across the board. Abrams will lead marketing efforts to support internal and external customers and industry partners.
“Vincent instantly adds new capabilities to our team,” said Taurus Director of Marketing Tim Brandt. “He has strong ties to the industry and a proven ability to produce results. Vince will help us reach our goals of introducing innovative products and implementing aggressive growth strategies.”
