Superfeet, the manufacturer of performance insoles for various activies, hired Kathryn McKenzie as its new chief financial officer, with a “distinguished background in financial and strategic leadership,” McKenzie is expected to have a key role in “activating Superfeet’s expansion into medical and industrial/work communities, supporting its mission to be the life-changing shape under every foot.”
“We are delighted to have Kathryn onboard at Superfeet. She has passion for the outdoors and a commitment to community that mirrors our brand ethos, making her a natural fit for the organization,” said Trip Randall, CEO of Superfeet. “Her exceptional financial expertise and dedication to cultivating high-performing teams aligns perfectly with our vision. We are confident that Kathryn will play a pivotal role in charting our financial trajectory and realizing our ambitious objectives.”
McKenzie was most recently the CFO at HealthTrackRx, a national molecular diagnostic lab. Before that, she worked at NeoGenomics, Inc., a global oncology diagnostic lab and information services company, where she steered finance through transitions and acquisitions. She also held successive roles at Chico’s FAS, Inc., the women’s specialty retailer, and began her career at Ernst & Young.
“As a runner and parent who encourages time outdoors, Superfeet’s dedication to sustainability, conservation and community directly reflects my personal values,” said McKenzie. “With a wide range of solutions from performance to work to medical-grade orthotic insoles, Superfeet is well-positioned to extend its impact to even more individuals. I’m excited to join Superfeet and partner with the team to drive strategic growth, strengthening our support for customers, employees, and the broader Superfeet community.”
As CFO, McKenzie will reportedly “oversee all financial operations at Superfeet, including accounting, budgeting, financial reporting, and risk management. Her strategic partnership with the leadership team will drive initiatives to foster long-term value creation.”
Images courtesy Superfeet