STM Bags hired Haylo Sales West covering California, Nevada, New Mexico, Wyoming, Utah, Arizona and Colorado. With over 50 years of industry experience, Brad Sanders, John Williams and Brian Buckley have a long and successful track record launching bag lines such as Victorionox Travel Gear, Timberland, Oakley and Sherpani.
“Haylo joins STM during a time of tremendous growth for the company, and is positioned well to work across multiple sales channels,” said Wayne Faulkner, general manager of STM North America. “We feel fortunate working with a sales agency of their caliber and will certainly leverage their relationships in the outdoor, travel, sporting goods and military channels.”
“Laptop and digital protection is an underserved category in our channels,” said Brad Sanders of Haylo. “And the STM brand is creating tremendous buzz around the entire category. We are excited to work with such a dynamic and growing company.”
Founded in 1998 in Sydney Australia, STM Bags offers a full range of lifestyle oriented laptop bags, iPad cases and accessories.
