Stan Outdoors has added Dan Jasa as director of sales and marketing. Jasa brings over a decade of experience working in the archery industry. In his new role, he is responsible for developing and overseeing product-led sales strategies to increase customer satisfaction and growth.

“Stan Outdoors has been manufacturing high-performance archery products for over 50 years,” said Eric Springer, president of Stan Outdoors. “At Stan, we are focused not only on providing the best products in their class but also assuring that the customer feels connected to our company. Dan’s experiences across the target and hunting markets align with our customer goals and company vision. I’m looking forward to the impact he will have at Stan Outdoors by enhancing our responsiveness to current and future customers.”

As both an experienced competitive archer and an avid bowhunter, Jasa has, most recently, served as regional sales manager at Precision Shooting Equipment Inc., the largest privately owned archery equipment manufacturing company in the U.S.

“I am beyond excited to be joining the Stan family. I have used their release aids extensively over my years competing and hunting, so I know their quality is second to none”, offered Jasa. “As the archery community has evolved, meeting the challenges of connecting with customers has evolved. I’m looking forward to bringing my experience in the industry to help the team grow our brand and further develop relationships at all levels.”

Images courtesy Stan Outdoors