GroupeStahl promoted Martin Borley to chief executive officer of Stahls’ EMEA. With over 35 years of service to Stahls’ affiliated and owned companies, Borley is a seasoned leader in the apparel decoration industry. Most recently, he served as executive managing director for Stahls’ UK and Europe.
In his new role, Borley will report to Carleen Gray, CEO of GroupeStahl, Inc., and will lead the Europe, Middle East, and Africa (EMEA) region in support of the overall vision directed by GroupeStahl, Inc. Borley’s leadership willl span Stahls’ UK, Stahls’ EU, Stahls’ TPT, and all affiliated divisions and distributors throughout the EMEA markets.
“Martin has proven to be a steady and thoughtful leader. He understands our vision and how to execute,“ Gray said. “Under his leadership, Stahls’ EMEA will accelerate our mission of Global Brand Unity, ensuring our customers and partners benefit from seamless decoration and fulfillment experiences driven by our Stahls’ Fulfill Engine platform.“
Borley’s appointment comes as Stahls’ moves away from a distributor-only model toward a hybrid business, integrating direct operations with distributor partnerships. Borley reportedly will “play a pivotal role in expanding a unified, technology-enabled decoration and fulfillment network throughout the region,” said the company in a media release.
“Stahls‘ is a global apparel decoration technology company, and Martin will be instrumental in bringing our vision and mission to life,“ Gray continued.
“We’re committed to growing our EMEA business by meeting customers where they are, across all channels,” Borley added. “Our focus is on expanding access to our services and capabilities through a stronger Fulfill Engine and direct network, while continuing to deliver the reliability and partnership our customers have always counted on.”
Images courtesy GroupeStahl
