SquadLocker announced it has hired digital e-commerce veteran Scott Brazina as president and member of the company’s Board of Directors. He is responsible for the company’s strategy, sales, marketing, partnerships, product, customer experience, and go-to-market directive.

Before SquadLocker, Brazina was CMO of Impact and vice president of MarTech and Media at Dyn, which was acquired by Oracle for $600+ million. He was also CMO of DataXu, which was acquired by Roku for $150 million, and senior vice president, Global Enterprise Marketing, PTC.

“Scott not only has vast experience building ABMS machines, but he also is a natural leader, that I’m pleased to see how quickly he has earned the respect from everyone here at SquadLocker as well as our customers, vendors and partners,” said Gary Goldberg, CEO, SquadLocker.

“SquadLocker’s growth into the nation’s leading custom apparel software and fulfillment service is clear proof of the customer value being brought across youth sports, schools and corporate markets. I’m excited to join such a talented team to accelerate SquadLocker’s next stage of growth. Youth sports had an enormous positive impact on my and my children’s development. It’s particularly special to have the opportunity to contribute to the efficiency and growth of youth sports,” said Brazina.

SquadLocker is a custom apparel software and fulfillment company supporting sports organizations, schools and businesses.