UEFA Extends Adidas Agreement
Adidas and UEFA (Union of European Football) announced the extension of their long-term partnership for UEFA EURO 2012(TM) and UEFA EURO 2016(TM), along with all other national team competitions in the period from 2010 to 2017 under UEFA's EUROTOP ba
Diadora Sale Deal Postponed
The sale of Diadora to the founder of footwear firm Geox SpA has been put on hold until next month by an Italian bankruptcy court. The Italian-based Diadora SpA in June agreed to sell its business to Geox SpA's founder and chairman, Mario Moretti Pol
Puma, Adidas Make PEACE
Employees from long-time industry rivals Adidas and Puma will shake hands for the first time in six decades in support of the peace initiative “PEACE ONE DAY.” As a sign of amicable cooperation, employees of both companies will play football together on
ATA Funds Archery Position
Nevada's $60 million Clark County Shooting Park in northwest Las Vegas was recently dedicated at an event the Archery Trade Association (ATA) helped sponsor…
Beretta U.S.A. Announces Major Customer Service Initiatives
Beretta U.S.A. Corp. is launching three major programs intended to significantly enhance its customer service program, according to a release by the company…
Louisville Slugger Celebrates 125 Years
In an op-ed piece in the The Courier-Journal, Marty Archer, Louisville Slugger president for Hillerich & Bradsby Co., reflected on the 125th anniversary of the bat manufacturer. Archer discussed Louisville Slugger's roots, its charitable efforts, and
FINA Approves Swimskins for Open Water
FINA, swimming’s international governing body, said body suits will be allowed in open water events next year. Body suits have been outlawed for pool swimming, but FINA has confirmed that the same rules will not apply to open water swimming…
Report: Sport Footwear Sales Flat for Back-to-School
Even as back-to-school becomes less important to a retailer’s success for the total year, the season is still a bellwether for how the market views retail health in the back half of the year and the prospects for Holiday sales growth. The BTS seaso
Redcats USA Appoints Wolansky to CEO of The Golf Warehouse
Redcats USA, a multi-channel, web-driven home shopping leader, announced that Brad Wolansky has been appointed CEO of The Golf Warehouse. He will be a member of the Redcats USA Executive Team. The Golf Warehouse also operates SoftballSavings.com and Baseb
Fortune Brands Sees Some Stability in Golf Market
Fortune Brands, which owns Titleist, said its golf business outside the U.S. has grown 54% over the last five years as the sport has taken off globally with particular strength in Asia. In the U.S, Bruce Carbonari, Fortune Brands's president and CEO,
Adidas and PUMA Back Together for Cause
Calling it a “historic hand shake,” employees of adidas and PUMA will shake hands for the first time in six decades in support of the peace initiative “PEACE ONE DAY.” As a sign of amicable cooperation, employees of both companies will play football t
Interbike Announces New Partners for Media Center
Interbike announced new sponsorship and technical partnership agreements for its Media Center, a working news room on the show floor of the 2009 Interbike International Bicycle Expo, which runs from September 23-25, 2009 in Las Vegas at the Sands Expo and
NBS Members Vote HO Sports Wave Kite as Best New Product
At the recent NBS 2009 Fall Semi-Annual Market HO Sports was voted as best new product in the New Product Showcase. The market, held at the Ft. Worth Convention Center September 10-13, featured a New Product showcase along the main aisle whereby NBS memb
Team Sports Planet Lands $1.3 Million Military Contract
Team Sports Planet, the Philadelphia-based e-commerce distributor to the team market, has secured a $1.3 million contract with the Department of Defense to supply team uniforms and equipment to 41 schools on military bases in Japan, Guam, South Korea and
Diadora Sale Postponed Until October
Diadora's sale of the founder of footwear firm Geox SpA has been put on hold until next month by an Italian bankruptcy court, according to reports in the Italian press. As reported, the Italian-based Diadora SpA in June agreed to to sell its business
