Squaw Valley and The North Face Announce Multi-Year Partnership
Squaw Valley, a California year-round mountain destination offering world-class adventures in every season, and The North Face announced a three year partnership designed to bring official uniform status and events to the Lake Tahoe ski resort…
BSN Sports Acquires Hayden’s Sport Center
BSN Sports announced the acquisition of Montgomery, IL-based Hayden’s Sport Center, the leading independent sporting goods team distributor in the state of Illinois…
Cliff Keen Announces Partnership with USA Wrestling
Cliff Keen Athletic and USA Wrestling have announced a strategic marketing partnership and media package with USA Wrestling, the national governing body of the world’s oldest sport. Cliff Keen will showcase its wrestling-specific brand to the large
Skis.com Launches Industry’s First Virtual Shop-in-Shop
Skis.com launched its first custom microsite in partnership with K2. The microsite is essentially a virtual shop-in-shop, where customers can explore a hand-picked selection of K2’s latest snow gear in an exclusive branded environment designed by S
Scheel’s Amplifies Social Media Presence with In-store Photo Booth
Scheels is harvesting a social media bonanza from a new kiosk it installed at its Sandy, UT store that enables customers to take pictures of themselves against a variety of backgrounds using augmented reality kiosk and then share them via e-mail…
Rory McIlroy to Leave Acushnet
Acushnet Company, which manufactures the Titleist and FootJoy brands, announced that its relationship with Rory McIlroy will not extend beyond Dec. 31, 2012. The news comes as Nike is reportedly close to signing a mega-deal with the golf star…
Bass Pro to Open First Alaska Store this Spring
Bass Pro Shops plans to open its first Alaska store next year. The company said Tuesday the store will be located in the Glenn Square Shopping Center in Mountain View, AK…
Beijing AIC Fines Nike for Having Double Standard
Nike has been fined 4.87 million yuan ($779,700) for deceptive advertising in China, according to the Beijing Administration for Industry and Commerce recently. According to Want China Times, a model of Nike basketball shoes that sell for 1,299 yuan ($208
Alpenglow Sports Opens Third Dynafit Test Center in Tahoe
Dynafit has partnered with the new owner of Alpenglow Sports of Tahoe City, CA to open North America’s third Dynafit Test Center. The new Dynafit Test Center is aimed at bridging the gap between education, demonstration, and recreation…
Academy Sports Apologizes for Leaking Houston Astros New Merchandise
Academy Sports + Outdoors apologized to the Houston Astros fans, the Astros organization and Major League Baseball for inadvertently leaking a small quantity of the new Astros product at its stores in Houston…
AAFA: U.S. Footwear Production Rose in 2011
Footwear production increased 7.9 percent in the United States in 2011 despite slightly lower domestic unit sales thanks to growing exports, according to the American Apparel & Footwear Association (AAFA)…
Dick’s Sporting Goods Opens 5 Stores this Week
Dick’s Sporting Goods said several former NFL greats will appear this weekend at grand openings of four new stores in Oklahoma City and one in Monroe, LA…
Report: Scheels Eyeing Gigantic Kansas City Store
According to the Kansas City Business Journal, marketing materials online for the Corbin Park shopping center in Kansas City indicate that a 220,000-square-foot Scheels is being planned to open in summer 2015…
New Store Profits Prompt Cabela’s to Accelerate 2014 Store Openings
Cabela’s executives said they will more than double their store expansion plans in 2014 after watching their next-generation stores continue to outperform larger legacy stores in the third quarter on sales per square foot, and profit per square foot
Deckers Outdoor’s Q3 Hit by Weakness at Ugg
Hurt by weaker sales of Ugg due to rising prices and warm weather, Deckers Outdoor Corp reported net sales in the third quarter fell 9.2 percent to $376.4 million compared to $414.4 million for the same period last year. Net earnings slumped 32.3 percent