SnowSports Industries America (SIA), TransWorld Snowboarding and Mountain Sports Media are joining forces to produce The Snow Industry Summit, a high level business conference that will address global issues affecting all aspects of the snow sports industry. The Summit is scheduled for April 1 – 4, 2004, at the Copper Mountain Resort in Colorado.

The Snow Industry Summit will present state-of-the-art information on marketing and sales topics, marketplace trends, practical applications for effectively managing a business and provide a networking environment for industry leaders involved in alpine skiing, snowboarding, cross country skiing, telemark skiing, backcountry skiing/snowboarding and snowshoeing. The Summit will include keynote speakers, seminars, and workshops addressing topics relevant to the supplier and retailer communities of the snow sports industry. The Summit agenda is now being finalized and will be available shortly at www.transworldsnowboarding.com.

“We're very pleased to be working with TransWorld Snowboarding Business and Mountain Sports Media on this Summit, ” said SIA President David Ingemie. “Both organizations have an excellent track record for organizing provocative conferences, and we all agree that the time is right to pool our resources and organize a conference that can benefit all aspects of the industry that SIA represents. Further, our involvement with this event is in keeping with our goal to provide a solid educational service to our members.”

The Summit will immediately follow the WWSRA Denver Show and is open to retailers, suppliers, resort management and sales representatives. Complete details will be available mid-December. For more information on the Snow Industry Summit please contact Mary Jo Tarallo at mjtarallo@thesnowtrade.org.