SnL has added several new clients to its ever-growing
client base: Yvette Mandell, a contemporary apparel line; Gigi In Style, an accessory manufacturer; Hot Kiss Accessories, an accessories line; etnies Plus, a niche footwear collection; Body Glove, a worldwide action sports brand; Surfing America's USA Surfing Championships Presented by SIMA; and Wavewatch, a free, real-time, web-based surf camera and surf condition forecasting network.

The agency has also recently hired two accomplished staff members to its
creative team, each bringing unique and innovative backgrounds to assist
in diversifying the company’s services. Jennifer Halliday, hired as
SnL’s senior account supervisor, will be managing all clients under the
area of lifestyle and fashion. Halliday brings over 10 years of
experience in tactical marketing and promotions, brand development and
strategic planning, having previously acted as the national director of
business development for The Sports Club Company, owners of The Sports
Club/LA brand of luxury sports and fitness complexes, for over eight
years. Prior to The Sports Club Company, Halliday worked for Dole Food
Company, producing international and domestic special events and
developing promotions for the management information systems senior
executive division.

Also added to the team as an account executive is Michelle Prescott.
After studying broadcasting at Arizona State University, Prescott
established a freelance career in television production, working on The
Olympics for NBC and a series of golf events for PGA Tour Productions
and The Golf Channel. Prescott has been a part of the ESPN X Games
since 1998, managing the X Games talent department, coordinating
on-camera personalities and assisting with live action sports
production. In 2003, she took her freelance career to the west coast to
help launch the National Surf League’s X Games debut and California Cup

“By expanding our services and hiring additional staff, our position in
the industry has been strengthened and as a result, we have welcomed an
influx of new business,” says partner Karen Schneider. “We are focused
on further developing and diversifying our business in a way that will
compliment and add value to our existing client base,” adds partner
Staci Levine.