Smartwool Continues Advocacy Program with Five New Recipients

In what is still the beginning of a long journey, SmartWool Corporation awarded the second round of
grant recipients from the new SmartWool Advocacy Program: Continental Divide Trail Alliance, Adventures Without Limits, Four Corners School of Outdoor Education, Team TELE, and Hospice of Metro Denver.

Chip Coe, SmartWool
President said, “We are so lucky to be able to give back to the community
that supports SmartWool so much. We feel very fortunate to have the support
of the outdoor community, and are excited about continuing to help it grow
and thrive.”

Awarded semi-annually, the SmartWool Advocacy Program was born of a desire
to efficiently give back to the communities in which SmartWool's customers
and employees live. It is comprised of two separate funds using different
funding mechanisms. The SmartWool Advocacy Fund is funded by 10% of net
revenues of online sales from SmartWool's new e-commerce website at
www.smartwool.com and the SmartWool Breast Cancer Fund is financed by 2% of
sales of women's specific socks marked with a pink ribbon.

The SmartWool Breast Cancer Fund has awarded a grant to Hospice of Metro Denver. “We are honored and grateful to SmartWool
for their generous support helping Latina Women with Breast Cancer,” said
Beth Davis, VP of Access at the Hospice of Metro Denver. “This grant will
help fund the education and care needed for compassionate, supportive
End-Of-Life care for Latina Women with End-Stage Breast Cancer.”

The SmartWool Advocacy Fund has awarded grants to:

• Continental Divide Trail Alliance. Continental Divide Trail
  Alliance¹s mission is to construct, manage & preserve a non-motorized
  backcountry trail along the Continental Divide from Canada to Mexico.
  SmartWool¹s grant will help support the Volunteer and Youth Corp Programs
  that serve 1000 adults and youth. “Completing the Continental Divide Trail
  along the backbone of America takes strong partnerships. SmartWool's support
  is key in that they are a local outdoor company near the Trail who can
  actively participate through volunteerism, increasing community awareness
  and financial giving. We are excited to build on this partnership,² said
  Paula Ward, Executive Director of the CDTA.

• Adventures Without Limits. Adventures Without Limits seeks to
  empower individuals of all abilities – including those with physical or
  mental disabilities through inclusive educational and recreation programs.
  The SmartWool grant will provide support to Adventures Without Limits'
  efforts to provide accessible and affordable outdoor recreation
  opportunities. ³We are extremely thankful to be a 2005 grant recipient.
  With support from companies like SmartWool, we are able to accomplish our
  mission of empowering people of all abilities (including those with
  disabilities) through inclusive recreational experiences,² said Jill Wier,
  Executive Director of Adventures Without Limits.

• Four Corners School of Outdoor Education. Janet Ross, Executive
  Director of Four Corners School of Outdoor Education said, ” We are
  delighted to receive a grant from the SmartWool Advocacy Fund for our Canyon
  Country Youth Corps. CCYC serves primarily Navajo youth in northern Arizona,
  northwest New Mexico, and southeast Utah to promote environmental
  stewardship, healthy lifestyles, and responsible outdoor activity via its
  work, education, and leadership program. The SmartWool grant will help CCYC
  participants learn skills, learn about employment expectations and careers
  in natural resource management and recreation, as well as earn a wage and
  receive high school or college credit.

• Team TELE. For five years Team TELE has allowed underserved teens
  in the Salt Lake City area the opportunity to learn to telemark ski. Molly
  Douma, Team TELE coordinator said, ³we are so thankful for the SmartWool
  Advocacy Program…it made the Team TELE 2006 program possible. Because of
  SmartWool's support, a deserving group of kids from the Salt Lake Boys &
  Girls Club will have a unique opportunity and outdoor adventure–to learn to
  telemark ski and experience Utah's incredible mountains.²

Administration and execution of the SmartWool Advocacy Program is undertaken
by a board comprised solely of SmartWool employees elected by their peers.
Additionally, all SmartWool employees will be awarded a new benefit,
enabling each to volunteer as many as 20 paid hours per year to help local
non-profit organizations. This allows SmartWool and its employees to supply
not only monetary awards, but to contribute much needed labor as well.