SkyTrak, the maker of golf launch monitors, hired Chris Koske as senior vice president of marketing. Koske is a longtime golf industry veteran, having worked in the space for over 15 years.

Before joining SkyTrak, Koske worked in marketing, sales and product development for Callaway and Edel Golf overseeing the Odyssey brand and leading the development of product innovations, including Versa putters.

In his new role, Koske oversees the marketing for SkyTrak, building a marketing team for the brand’s go-to-market practices and assisting the product team in delivering one-of-a-kind experiences to its worldwide customer base.

Koske’s hire follows Dave Pauley‘s being named last week as SkyTrak’s VP of Business Development.

“We are thrilled to welcome both Chris and Dave to the SkyTrak team,” said Jeff Foster, CEO, SkyTrak. “They bring a wealth of knowledge and experience to our organization, and we look forward to leveraging their skills and expertise to help grow our business.”