BRP Inc., the parent of the Ski-Doo and Lynx power sports brands, is opening its first European flagship store in partnership with a new dealer, Canadian Motors, in the heart of Paris on Boulevard du Montparnasse, the new store
The store will showcase the company’s Can-Am brand, featuring its full range of on-road vehicles, with a focus on the recently introduced Can-Am Pulse and Can-Am Origin e-motorcycles, as well as the Can-Am Canyon, the newest addition to Can-Am’s three-wheel family.
“The opening of our flagship store marks a milestone for BRP in Europe and positions us to continue growing as a global leader in powersports,” said Steve Pelletier, VP/GM International at BRP, Inc. “With its prominent location in the heart of the French Capital and strong focus on our all-new electric motorcycles, this new store enables us to expand our market presence by connecting even more with our community and confirms our long-term investment in Europe.”
Image courtesy BRP, Inc.
