Shred and Slytech are returning to their roots with a move to Park City, UT and an increased commitment to innovation.

Founded in 2006 by Olympic gold medalist and world champion alpine skier Ted Ligety and materials engineer Carlo Salmini, Shred and Slytech create eyewear and protective equipment for skiers, snowboarders and mountain bikers.

By moving their U.S. headquarters from New Hampshire to Park City, the brands hope to further strengthen their ability to innovate, as the new office is just a few minutes from the slopes. The move to Utah also brings the brands back home. “Carlo and I first had the vision for Shred and Slytech while mountain biking on the Wasatch Crest Trail,” said Ted Ligety, who now serves as chairman. “After launching the brands, we initially ran our U.S. operations out of my garage in Park City, enlisting our friends as sales reps.”

For Ligety, returning to Park City is a testament to the brands’ continual evolution and deep roots. “It’s been an amazing journey – and we’re especially excited to kick off the next chapter in Park City,” he explained. “Ten years in, we’re still building the products of our dreams. Despite the challenges of our industry and our time, we always work with a smile on our face knowing Shred and Slytech will stand the test of time.”