Amer Sports, which owns the Salomon apparel and footwear and Suunto sports instruments brands, acquired Sports Tracker, a digital sports application and online service…
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AAFA American Image Awards Draws Star-Studded Crowd
The 37th Annual AAFA American Image Awards, hosted by actress Debi Mazar, drew nearly 400 industry executives and celebrity supporters…
Thule Reports Americas Lagged Europe in Q1
Thule Group AB reported its first quarter sales reached SEK1.37 billion ($165 mm), up 27.1 percent, or 11.5 percent in currency-neutral (c-n) terms as strong growth in Europe and the Rest of the World greatly outpaced growth in the Americas…
TomTom Invades Action Camera Market
TomTom of The Netherlands introduced its first GPS enable digital action camera Wednesday in a move aimed squarely at taking on category leader GoPro Inc…
Wholesale Fuels Safilo’s Q1 Growth in North America
Safilo Group reported overall sales in North America increased 5.3 percent in currency-neutral (c-n) terms in the first quarter, as a strong performance by its Wholesale business, including Smith Optics, easily offset a dip in sales at its Solstice Sungla
Polartec Hires Darren Josey as North American Marketing Manager
Polartec named Darren Josey as North American Marketing Manager. Josey will be responsible for marketing the Polartec brand across all categories and business channels in North America including outdoor, fitness, fashion…
Safilo Group North America Sales Hit $150MM in Q1
Safilo Group S.p.A., which is using its Smith optics brand to spearhead a new global sports optics business, reported its North America sales reached $150 million in the first quarter, an increase of…
Amer Sports Winter and Outdoor Brands Outperform in First Quarter
Sales at Amer Sports flagship Winter & Outdoor business grew 14 percent in currency-neutral terms in the first quarter thanks to double-digit growth in five of its six segments…
American Inactivity Level Is Highest Since 2007
Despite all the well-documented trends supporting health & wellness, Americans became even less active in 2014, according to the 2015 Participation Report by the Physical Activity Council (PAC)…
Amer Sports Q1 Earnings Spike on Solid Sales Growth
Amer Sports Corporation, which completed its acquisition of Louisville Slugger this week, reported strong sales of apparel and footwear helped it boost net sales to €575.9 million ($650 mm) for the quarter ended March 31, up 5 percent in currency-ne
Americans Less Active in 2014
Americans became less active in 2014, according to the 2015 Participation Report released Wednesday by six trade associations representing companies in the fitness, snow sports, outdoor, tennis, golf and health club industries…
Les Mills Provides PHIT America $35,000 in Grant Funding
Les Mills announced that it is a gold sponsor of PHIT America, a cause dedicated to increasing physical activity and fitness to improve the health of Americans. As part of this partnership, the company will provide $35,000…
Cabela’s Campaign Urges Americans to Disconnect and Get Outdoors
Cabela’s partnered with country singer Justin Moore to launch Disconnect Day, a nationwide campaign encouraging Americans to step away from their devices for a day to enjoy outdoor activities while reconnecting with themselves, family and friends…
Eddie Bauer Celebrates 20th Anniversary with American Forests
In celebration of Earth Day, Eddie Bauer announced, in association with American Forests, a goal of planting 500,000 trees in 2015. This initiative marks the 20th anniversary of Eddie Bauer's “Add a Dollar, Plant a Tree” campaign…
Cole Haan Presents The American Dream Project
Cole Haan presented its first ever film production, The American Dream Project, in collaboration with Happy Marshall Productions…
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