SCARPA North America this fall made a number of new hires and promotions in a number of new and existing positions to provide superior customer service and continuing to grow brand awareness in the U.S. and Canada…
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Crocs Cuts Forecast on Eroding Americas Business
Citing weak at-once orders and direct-to-consumer sales in the Americas, Crocs Inc. lowered its guidance for revenues and earnings in the third quarter ending Sept. 30…
Crocs Lowers Forecast on Weak Results in the Americas
Crocs Inc. lowered its guidance for revenues and earnings in the third quarter ending Sept. 30 due to weak at-once orders and direct-to-consumer sales in the Americas…
PHIT America Touts Golf’s Health Benefits
PHIT America has spoken with experts in fitness and health and quickly realized that golf doesn’t get enough credit for how great of a fitness activity it is…
PHIT America Announces First Celebrity Ambassadors
PHIT America – the non-profit education and advocacy organization designed to combat the nation’s inactivity and obesity crisis – announced that NFL great Hershel Walker, tennis legends Mike and Bob Bryan, fitness expert Denise Austin and Golf Chann
Helly Hansen Fills New Sales Position for North American Sailing
Helly Hansen this week named Jenny Daudlin to the newly created position of sailing sales representative for North America…
PHIT America Announces National Launch of Mayor’s Fitness Challenge
PHIT America, the non-profit education and advocacy organization designed to combat the inactivity and obesity crisis, has announcing national plans for the Mayor’s Fitness Challenge (MFC), a 10-week health and wellness campaign…
America’s State Parks Scouts 2,000 Park Ambassadors
America’s State Parks plans will recruit 2,000 new State Park Ambassadors between the ages of 16 and 28 to write, blog, take pictures or videos, and use social media to communicate their love of the outdoors. Project sponsors include the Johnson Out
Jack Wolfskin Enters South American Market
Jack Wolfskin, Germany's largest domestic outdoor brand, is gaining a foothold in South America through a partnership with Heightsport that will open up Colombia, Bolivia, Ecuador, Peru and Chile. Department store concessions and mono brand stores ar
Asics America Sees Double-Digit Q1 Gain
Asics America Group, which includes the United States, Brazil and Canada, reported sales on a currency-neutral (C-N) basis rose 10.2 percent in its first quarter ended June 30. Operating profit and net income before taxes slightly rose 0.3 percent and 1.4
PHIT America Announces National Launch of the Mayors Fitness Challenge
PHIT America, the non-profit education and advocacy organization designed to combat the inactivity and obesity crisis, announced the official launch of the Mayors Fitness Challenge (MFC), a 10-week health and wellness grassroots campaign designed to encou
Cramer Products Acquired by Performance Health
Performance Health, manufacturer and marketer of Thera-Band, Biofreeze, Perform and Hygenic branded products, announced a merger with Cramer Products, Inc. The partnership will result in little initial change in how each company conducts business with the
ABS Hires The Mountain Lab to Manage Brand in North America
ABS Avalanche Rescue Devices Inc. has outsourced brand management, consumer engagement and sales direction for the ABS brand in the United States and Canada to The Mountain Lab, a California-based product and brand development firm…
Asics America Sees Double-Digit Q1 Gain
Asics America Group, which includes the United States, Brazil and Canada, reported sales on a currency-neutral (C-N) basis rose 10.2 percent in its fiscal first quarter ended June 30. Operating profit and net income before taxes on a currency-neutral basi
American Athletic to Endorse Gymnast Jake Dalton
American Athletic, Inc., (AAI), the U.S. manufacturer of gymnastics apparatus in all categories, announced United States Olympian Jake Dalton as a new brand ambassador. He joins U.S. fellow Olympians Nastia Liukin, Jonathan Horton, Jordyn Wieber and Alici